Part-Time Social Media Content Creator

Part-Time Social Media Content & Lead Generation Manager Business name: Sydney Home & Bathroom Renovations | https://sydneyhomebathroomrenovations.com.au/ We are a growing Sydney renovation business specialising in high-quality home and bathroom renovations. We're looking for a creative, commercially minded Social Media & Content Manager based in the Philippines to take ownership of our digital presence. This is not a basic social media posting or VA role. We want someone who can look at a renovation project, raw site footage or a customer problem and think: “How can I turn this into content that gets attention, builds trust and ultimately generates renovation enquiries?” Platforms You will help manage and grow our presence across: * Instagram – primary platform * Facebook * TikTok * LinkedIn What You'll Be Responsible For Content Strategy & Ideas Develop creative content angles around our renovation projects, including: * Before & after transformations * Project walkthroughs * Renovation costs and budgets * Bathroom renovation ideas * Home renovation tips * Common renovation mistakes * Behind-the-scenes construction content * Customer questions and FAQs * Educational content * Testimonials and project stories * Sydney/suburb-specific content * Strong hooks for Reels and short-form video You should proactively bring new ideas to us, rather than waiting to be told what to post. Video & Content Creation Our Sydney team will provide raw footage and photos from our projects. You will turn this material into: * Instagram Reels * TikTok videos * Facebook videos * Stories * Carousels * Static posts * LinkedIn content Strong CapCut/video editing and Canva skills are important. You should understand pacing, hooks, subtitles, music, visual storytelling and how to make construction/renovation footage interesting. Lead Generation Social media for us isn't just about followers. The goal is to generate qualified renovation enquiries in Sydney. We want you to continually develop content and advertising angles that could generate leads. Examples might include: “Planning a bathroom renovation in Sydney in the next 6 months?” “What does a $50,000 bathroom renovation actually look like?” “5 mistakes Sydney homeowners make before starting a renovation.” “Thinking about renovating instead of moving?” You will work with us to test different creative angles, offers, landing pages and Meta lead-generation campaigns. Experience with Meta Ads is highly desirable. What We're Looking For You should have: * Excellent written English * Strong creative instincts * Short-form video editing experience * CapCut or equivalent video editing skills * Canva skills * Instagram/TikTok/Reels experience * Understanding of social media hooks and storytelling * Understanding of lead generation and calls-to-action * Ability to work independently * Ability to analyse what's working and suggest improvements Experience working with construction, renovation, real estate, architecture, interior design or high-ticket local service businesses would be a major advantage. Hours Approximately 20 hours per week initially. This can become a larger role for the right person. We are looking for someone interested in becoming a long-term member of our team. How to Apply Please start your application with: SYDNEY RENO Then send us: 1. A short introduction about yourself. 2. Links to 3 social media accounts you've personally worked on. 3. Tell us exactly what you did for each account. 4. Send us 3 examples of short-form videos/Reels you've personally edited. 5. Tell us about any experience you have generating leads through social media. 6. Tell us which tools you use for video editing, graphics, scheduling and analytics. 7. Tell us your expected monthly salary for approximately 20 hours per week. Finally, look at our Instagram account @sydney_renos and tell us: What are 3 things you would change or improve about our content? And: Give us 3 Reel ideas you would create for a Sydney homeowner considering a renovation. Please don't send a generic application. We're looking for someone who has taken the time to understand our business.