Part-Time Social Media Manager – TikTok, Instagram & Facebook

Posted 2 days ago

Only freelancers located in the U.S. may apply.U.S. located freelancers only

Summary

We are an established consumer products company with a strong e-commerce and retail presence. We are looking for an experienced, hands-on Part-Time Social Media Manager to take day-to-day ownership of our TikTok, Instagram and Facebook accounts. This is not a strategy or consulting role. We are looking for someone who will actively manage our social presence—monitor our accounts, maintain a consistent posting and engagement schedule, interact with our community, and help grow our organic following. Responsibilities: • Manage and monitor our TikTok, Instagram and Facebook accounts on an ongoing basis • Develop and maintain a monthly social media content and engagement calendar • Schedule and publish content consistently across all three platforms • Monitor and actively manage comments, DMs, mentions and tags • Proactively engage with followers and relevant accounts to build an active community • Create original social content approximately 1–2 times per week, particularly short-form content for TikTok and Instagram Reels, in addition to regularly posting and repurposing existing content • Repurpose existing product photography, videos, UGC and brand assets into engaging social content • Stay current on relevant TikTok and Instagram trends and identify opportunities appropriate for our brand • Identify opportunities for user-generated content and creator collaborations when appropriate • Track follower growth, reach and engagement and provide a simple monthly performance report • Participate in periodic virtual team meetings to discuss product launches, retail initiatives, promotions and social direction What We're Looking For: • Proven experience personally managing brand social media accounts • Strong working knowledge of TikTok, Instagram and Facebook • Experience with community management and organic audience growth • Ability to create and edit engaging short-form social content • Strong writing and communication skills and good judgment when communicating publicly on behalf of a brand • Organized and able to independently manage a content calendar and posting schedule • Someone who takes ownership of the accounts without requiring daily direction • Experience with consumer products, e-commerce, family, children's, toy, baby or lifestyle brands is a plus This is a fully remote, ongoing part-time position of approximately 10–15 hours per week to start, with the potential to expand. When applying, please include links to 2–3 brand social media accounts you have personally managed and briefly explain what you were responsible for on each account.

  • Less than 30 hrs/week
    Hourly
  • 6+ months
    Duration
  • Intermediate
    Experience Level
  • $30.00

    -

    $50.00

    Hourly
  • Remote Job
  • Complex project
    Project Type
Skills and Expertise
TikTok
Social Media Management
Activity on this job
  • Proposals:5 to 10
  • Last viewed by client:2 days ago
  • Interviewing:
    0
  • Invites sent:
    0
  • Unanswered invites:
    0
About the client
Member since Sep 18, 2026
  • United States
    11:09 AM

Explore similar jobs on Upwork

Facebook Ads Media BuyerHourly‐ Posted 1 month ago
Facebook
Social Media Marketing
Retargeting
Campaign Optimization
Campaign Management
Google Analytics
HubSpot
Canva
A/B Testing
Figma to Webflow Plugin
Conversion Rate Optimization

How it works

  • Post a job icon
    Create your free profile
    Highlight your skills and experience, show your portfolio, and set your ideal pay rate.
  • Talent comes to you icon
    Work the way you want
    Apply for jobs, create easy-to-by projects, or access exclusive opportunities that come to you.
  • Payment simplified icon
    Get paid securely
    From contract to payment, we help you work safely and get paid securely.
Want to get started? Create a profile

About Upwork

  • Rating is 4.9 out of 5.
    4.9/5
    (Average rating of clients by professionals)
  • G2 2021
    #1 freelance platform
  • 49,000+
    Signed contract every week
  • $2.3B
    Freelancers earned on Upwork in 2020

Find the best freelance jobs

Growing your career is as easy as creating a free profile and finding work like this that fits your skills.

Trusted by

  • Microsoft Logo
  • Airbnb Logo
  • Bissell Logo
  • GoDaddy Logo