SEO Expert for Website Optimization
Worldwide
# SEO, Local Search & AI Expert We are looking for a highly experienced **SEO + Local SEO specialist with strong AI and automation capabilities** to take ownership of our organic and local search performance. This is a hands-on role. We want someone who can both **execute elite-level SEO and build intelligent systems that make SEO faster, more scalable, and more measurable.** ## Responsibilities * Full traditional SEO: technical SEO, on-page optimization, keyword research, content strategy, internal linking, backlinks, schema, site architecture, and competitive analysis * Google Business Profile optimization and management * Improve **Google Maps / Local 3-Pack rankings and geographic ranking density** * Build and optimize location pages and local SEO infrastructure * Citation, review, and local authority strategy * Track geo-grid rankings using tools such as Local Falcon, Places Scout, or BrightLocal * Identify why competitors outrank us and create strategies to beat them * Monitor organic rankings, traffic, conversions, and Local Share of Voice * Build AI-powered tools and automations for SEO research, monitoring, reporting, content analysis, competitor intelligence, and opportunity detection ## AI / Engineering Skills We strongly prefer someone with experience in: * OpenAI, Claude, Gemini, or other LLM APIs * AI agents and automated workflows * Python and/or JavaScript * APIs, JSON, and data integrations * n8n, Make, Zapier, or similar automation platforms * Google Search Console / GA4 API integrations * Automated SEO monitoring and reporting * Large-scale keyword and competitor analysis You do not need to be a full-stack software engineer, but you should be capable of **building useful AI tools, scripts, automations, and integrations without relying entirely on developers.** ## SEO Tools Experience with several of the following: **Ahrefs, Semrush, Screaming Frog, Google Search Console, GA4, Google Business Profile, Local Falcon, Places Scout, BrightLocal, and Looker Studio.** ## What We Are Looking For We are **not looking for someone who simply writes blog posts or provides monthly SEO reports.** We want someone who can look at a website, SERP, Google Maps geo-grid, competitor, or dataset and determine: **Why aren't we ranking? What needs to change? How do we measure it? And how can AI or automation make the process better?** ### Primary KPIs * Organic ranking growth * Page 1 and Top-3 keyword growth * Qualified organic traffic and conversions * Google Local 3-Pack visibility * Increased geographic Google Maps ranking density * Local Share of Voice * Increased authority/backlinks * SEO processes successfully automated **When applying, please provide examples of SEO results you have personally achieved, Google Maps/Local SEO results, and any AI or automation systems you have built.**
- Less than 30 hrs/weekHourly
- 1-3 monthsDuration
- IntermediateExperience Level
$20.00
-
$40.00
Hourly- Remote Job
- Ongoing projectProject Type
Skills and Expertise
Activity on this job
- Proposals:50+
- Interviewing:0
- Invites sent:0
- Unanswered invites:0
About the client
- United StatesBrewster11:39 PM
- $28K total spent62 hires, 21 active
- 1,305 hours
- LegalMid-sized company (10-99 people)
Explore similar jobs on Upwork
How it works
Create your free profileHighlight your skills and experience, show your portfolio, and set your ideal pay rate.
Work the way you wantApply for jobs, create easy-to-by projects, or access exclusive opportunities that come to you.
Get paid securelyFrom contract to payment, we help you work safely and get paid securely.
About Upwork
- 4.9/5(Average rating of clients by professionals)
- G2 2021#1 freelance platform
- 49,000+Signed contract every week
- $2.3BFreelancers earned on Upwork in 2020
Find the best freelance jobs
Growing your career is as easy as creating a free profile and finding work like this that fits your skills.
Trusted by