Salesforce Marketing Cloud Consultant

About Earned Earned helps doctors, their families, and their practices maximize their wealth and well-being. Our vision is to be the most comprehensive, tax-smart wealth-building solution for doctors, bringing together services including wealth management, tax and accounting, insurance, retirement plans, and legal solutions. We are an innovative, growth-oriented team with a startup mindset, building a unified platform to serve healthcare professionals nationwide. About the Engagement We recently unified our businesses onto a common Salesforce environment and use Salesforce Marketing Cloud (SFMC) to support client and prospect communications across multiple service lines. A major part of our growth model is helping existing clients access additional services as their needs evolve, alongside acquiring new clients through partnerships, referrals, and other channels. We are looking for an experienced, hands-on SFMC consultant to add execution capacity to our existing team. This is a staff-augmentation role: you will work closely with our current lifecycle marketing team, learn our existing environment and processes, and increasingly own hands-on campaign execution. The goal is to create additional capacity for our internal team to focus on higher-level lifecycle strategy, experimentation, and optimization. Our audience logic can be complex. Client and prospect communications may differ based on existing relationships, service lines, source, eligibility, and established privacy or consent requirements. Accuracy, sound judgment, and rigorous QA are essential. What You’ll Own Build, QA, schedule, and deploy email campaigns and automated workflows in our existing Salesforce Marketing Cloud environment. Build and validate audiences, including segmentation, exclusions, suppression, and established privacy/consent requirements. Maintain and execute existing lifecycle and nurture journeys and help build new ones across client onboarding, cross-service growth, prospects, and partner-generated opportunities. Manage campaign links, tracking, and tagging so activity can ultimately be connected to downstream commercial outcomes in Salesforce. Troubleshoot issues independently and partner effectively with our Marketing and RevOps/Salesforce teams when needed. Learn and document our existing setup and processes so execution is reliable, repeatable, and not dependent on one person. What We’re Looking For We are looking for someone who is deeply hands-on in Salesforce Marketing Cloud—not primarily a strategist or advisor. You should be able to enter an established environment, understand how it works, and become independently productive quickly. Meaningful hands-on experience personally executing email and lifecycle marketing in Salesforce Marketing Cloud. Strong experience with audience segmentation, campaign deployment, automated journeys, testing, and reporting. Comfort working with CRM-connected marketing data and understanding how audience logic and campaign execution connect back to Salesforce. Excellent QA discipline and exceptional attention to detail, particularly when working with different audience, eligibility, privacy, or consent rules. Ability to troubleshoot independently and know when to engage Marketing, RevOps, or Salesforce resources. Strong documentation habits and the ability to make processes more repeatable. A proactive mindset: improve what can be improved without unnecessarily rebuilding what already works. Helpful, but not required: experience in financial services, healthcare, insurance, legal, tax/accounting, or another environment with complex client-data requirements. Engagement Details Duration: 3-6 months initially Commitment: Approximately 30-40 hours per week Location: Remote Start: ASAP; ideally within the next two weeks Rate: $75–$100/hour depending on experience What Success Looks Like Within the first few weeks, you understand our existing SFMC environment, audience rules, campaign workflows, and QA standards well enough to safely take meaningful tactical execution off the internal team. Over the engagement, you help make that execution more reliable, repeatable, measurable, and scalable.