Senior Direct Response Copywriter

About Us We’re a fast-growing direct response supplement brand on track to hit 8 figures in annual revenue within our first fiscal year. We scaled from $0 to $1M/m in a matter of few months. We're building the army that gets us to $5M/month. About the Role We're looking for the crème de la crème of copywriters. Someone who can own the creative strategy end-to-end: from research and ideation to producing high-converting copy across multiple funnels, creatives, and assets. We're not looking for someone who wanted to make money online and decided to do it with copy. We want the person who thinks about ads to the point of obsession. Someone who reads a competitor's VSL and can't help but rewrite the lead in their head before they finish watching. Someone who treats a losing ad as a personal insult and won't sleep until they know what happened. Someone who thinks in mechanisms, avatars, and awareness stages the way other people think about the weather. If that sounds like you, keep reading. What You'll Do Every Day Research and spot trends using Ad Library, Atria, and AdSpy etc. Ideate and develop fresh hooks, leads, and mechanisms that convert cold audiences. Write and iterate across a variety of formats: Medium-length in feed VSLs (5–15 minutes) Short-form ads (15s–90s) Advertorials, listicles, and quizzes Product pages and landing pages Analyze data to understand what’s working, and guide creative testing. Collaborate with the creative team to bring ideas to life. The Ideal Candidate You’re fluent in English. You've written for supplements or health DTC brands. You've written Meta ad scripts with a minimum $100k+ in spend. You've launched in tier 1 markets (US, UK, AU, CA). You’re not a robot, you come with ideas. You love the game: you study, buy courses, join paid groups etc. You have your own AI workflows or prompts. You can take direct feedback. You know the compliance ropes of the health niche. What’s In It For You High base + % of spend 20 days paid time off Non-corporate friendly culture Minimal meetings (under 2 hrs/week) Long-term growth potential (we’re just getting started)