Senior Meta Media Buyer / Performance Growth Marketer - 8 Figure Fitness Brand

Posted yesterday

Worldwide

Summary

Infinity Hoop is an 8-figure Shopify fitness brand looking for an experienced Meta media buyer to help scale paid acquisition profitably. This is not a beginner role. We want someone who has successfully managed Meta ads for DTC Shopify brands and can show proven results. Must have experience spending $50k - $100k a day in spend. You should understand the full growth system, including: Creative testing Offer testing Scaling strategy Budget allocation CPA, MER, AOV, CVR, profitability Funnel and landing page performance Attribution and reporting We're looking for a performance operator who can identify what's limiting growth and recommend solutions. We're big on creative systems. Responsibilities; - Manage and optimize Meta ad campaigns - Develop and improve creative testing systems - Work closely with the creative team on new concepts and feedback - Scale winning campaigns through feedback loop - Identify performance issues and growth opportunities - Provide clear reporting and recommendations Requirements: - Deep understanding of avatars and content targeting - Experience scaling fitness brands - Strong understanding of direct-response creative - Experience with creative fatigue management - Strong analytical and communication skills - Ability to work EST hours and attend weekly Monday meetings - Fluent English MUST HAVE - Experience in fitness & wellness brands. Important: Start your application with the word: green Applications missing either requirement will be ignored.

  • More than 30 hrs/week
    Hourly
  • 6+ months
    Duration
  • Expert
    Experience Level
  • $50.00

    -

    $150.00

    Hourly
  • Remote Job
  • Complex project
    Project Type

Contract-to-hire opportunity

This lets talent know that this job could become full time.
Learn more
Skills and Expertise
Mandatory skills
Facebook Ads Manager
Conversion Rate Optimization
Activity on this job
  • Proposals:20 to 50
  • Last viewed by client:yesterday
  • Interviewing:
    1
  • Invites sent:
    4
  • Unanswered invites:
    3
About the client
Member since May 27, 2019
  • United States
    Tampa5:03 PM
  • $393K total spent
    134 hires, 62 active
  • 27,620 hours
  • Individual client

Explore similar jobs on Upwork

Internet Marketing
Marketing Strategy
Facebook
Social Media Marketing
Digital Ad Campaign
Crowdfunding
Kickstarter Marketing
Social Media Marketing
Marketing Strategy
Campaign Management
Content Writing
Graphic Design
Facebook
Copywriting

How it works

  • Post a job icon
    Create your free profile
    Highlight your skills and experience, show your portfolio, and set your ideal pay rate.
  • Talent comes to you icon
    Work the way you want
    Apply for jobs, create easy-to-by projects, or access exclusive opportunities that come to you.
  • Payment simplified icon
    Get paid securely
    From contract to payment, we help you work safely and get paid securely.
Want to get started? Create a profile

About Upwork

  • Rating is 4.9 out of 5.
    4.9/5
    (Average rating of clients by professionals)
  • G2 2021
    #1 freelance platform
  • 49,000+
    Signed contract every week
  • $2.3B
    Freelancers earned on Upwork in 2020

Find the best freelance jobs

Growing your career is as easy as creating a free profile and finding work like this that fits your skills.

Trusted by

  • Microsoft Logo
  • Airbnb Logo
  • Bissell Logo
  • GoDaddy Logo