Senior Performance Media Buyer (Meta) – Build & Scale Our Client Acquisition Engine

We're **Hook & Scale**, a creative-first performance marketing agency helping brands scale through high-performing ad creatives. We work with eCommerce, lead generation, SaaS, and mobile app companies, producing hundreds of performance-focused creatives every month. Now we're looking for an experienced **Performance Media Buyer** who can take ownership of our entire lead generation funnel and help us build a predictable client acquisition system. This is not just launching campaigns. We need someone who understands strategy, funnels, optimization, and scaling. What You'll Be Responsible For * Building a complete client acquisition funnel from scratch * Creating and managing Meta ad campaigns focused on qualified B2B leads * Developing audience targeting strategies that consistently attract decision-makers * Optimizing landing pages and funnel performance * Improving conversion rates across every step of the funnel * Setting up proper tracking (Pixel, CAPI, attribution, events, etc.) * Testing creatives, hooks, offers, and landing pages * Managing campaign budgets efficiently * Scaling winning campaigns while maintaining lead quality * Working closely with our creative team to continuously improve ad performance * Providing weekly reports with actionable insights We're Looking For Someone Who: * Has proven experience generating qualified B2B leads through Meta Ads * Understands funnels, customer journeys, and conversion optimization * Knows how to build campaigns that scale profitably * Has experience with landing page optimization and CRO * Understands attribution and tracking * Can read data and make decisions based on numbers * Is proactive and brings ideas instead of waiting for instructions * Speaks fluent English * Is available for long-term collaboration Bonus Points * Experience selling agency services * Experience with LinkedIn Ads or Google Ads * Experience with CRM automation * Experience with email nurturing sequences * Experience with AI tools for media buying and reporting When Applying, Please Include 1. A brief introduction about yourself. 2. Your best Meta lead generation case study. 3. Average CPL you've achieved for B2B campaigns. 4. Monthly budgets you've managed. 5. Industries you've worked with. 6. What you would improve first if you were building our acquisition system. 7. The word **"Scale"** at the beginning of your proposal so we know you've read everything. What We Offer * Long-term opportunity * Consistent monthly work * Freedom to implement your own strategy * Fast communication and decision-making * Opportunity to build and own our complete acquisition system * Performance-based growth as results improve