Senior SaaS Landing Page & CRO Designer for AI App Builder

Posted 2 days ago

Worldwide

Summary

We are looking for a high-level SaaS landing page designer with strong CRO experience to completely redesign the landing page for Kreova, an AI full-stack app builder. Current website: https://kreova.app/ Design quality benchmark: https://hercules.app/ The goal is not to copy Hercules. The new Kreova site should feel more premium, more polished, communicate the product more clearly, and most importantly convert paid traffic better. About Kreova Kreova allows someone to describe the software they want and have AI build it. Unlike AI builders that mainly generate a frontend, Kreova is designed to provide the infrastructure needed to actually launch: Frontend Backend/server-side code PostgreSQL database User authentication File storage Payments/integrations Editable code Live hosted apps Custom domains GitHub integration A user should eventually be able to type something like: Build me a CRM for my cleaning company with customers, recurring bookings, staff scheduling and payments. and get a real working application. Main Goal This is not just a visual redesign. The main goal is to improve: Visitor-to-signup conversion Visitor-to-first-build conversion Paid conversion rate Cost per activated user Customer acquisition cost (CAC) Traffic will come from channels such as Meta and Google Ads, so the page needs to be designed with paid acquisition and message matching in mind. Homepage Direction We want a modern, premium AI/SaaS design that makes the product understandable within a few seconds. The hero should strongly communicate: Describe what you want. Kreova builds the whole app. We are interested in testing a prompt-first hero where visitors can immediately type something like: Build me a booking system for my cleaning company... rather than only seeing a traditional "Get Started" button. The site should visually demonstrate that Kreova creates more than a frontend: Prompt ↓ Frontend Backend PostgreSQL Authentication Storage Payments Testing Deployment ↓ Working application Sections We Expect The designer should rethink the entire page, but likely sections include: High-converting hero Interactive AI prompt concept Product demonstration Examples of real apps built with Kreova Full-stack infrastructure explanation Comparison with traditional AI builders Database/auth/storage/backend explanation Use cases Templates/examples Pricing Social proof framework FAQ Strong final CTA Footer We want the product itself to be the main proof. Examples could include: Cleaning CRM Booking system SaaS dashboard Client portal Marketplace Ecommerce application Internal business tool Each example could have a screenshot and a CTA such as Build something like this. Paid Acquisition / CAC We specifically want someone who understands conversion optimization, not only design. The designer should consider: Ad-to-page message match CTA placement Signup friction Activation Trust Product proof Pricing psychology Information hierarchy Mobile conversion A/B testing Landing pages for different traffic sources We also want a reusable landing-page system for pages such as: /ai-app-builder /free-ai-website-builder /ai-crm-builder /ai-saas-builder /ai-landing-page-builder /lovable-alternative For example, someone clicking an ad for an AI CRM Builder should land on a page specifically focused on building CRMs, rather than a completely generic homepage. Deliverables We expect: Complete homepage redesign in Figma Desktop design Mobile design Responsive/tablet guidance Strong reusable design system Components ready for developer handoff At least 3 hero concepts for testing Interactive prompt/builder concept Product demo section Application/example gallery Pricing section Comparison section Paid-ad landing-page template CRO recommendations Suggested A/B tests Developer-ready Figma file Designer Requirements Please apply only if you have strong experience with: SaaS landing pages CRO/conversion-focused design AI or developer products Figma Paid acquisition landing pages Responsive web design High-end modern SaaS design Experience with Meta Ads, Google Ads, analytics, or experimentation is a major plus. We are looking for a site that feels comparable to the best-funded AI SaaS companies, not a typical template-based startup landing page. When Applying Please include: 2-3 SaaS landing pages you personally designed. Examples where your work was focused on improving conversion. Your thoughts on the current Kreova homepage. What you would change about the hero. How you would approach reducing CAC rather than simply making the site prettier. Any examples of landing pages you designed specifically for paid traffic. Hercules.app is our quality benchmark. The finished Kreova design should exceed that standard in visual quality, clarity, product demonstration and conversion strategy.

  • $250.00

    Fixed-price
  • Intermediate
    Experience Level
  • Remote Job
  • One-time project
    Project Type
Skills and Expertise
Mandatory skills
Mockup
Wireframing
Graphic Design
Activity on this job
  • Proposals:10 to 15
  • Last viewed by client:yesterday
  • Interviewing:
    3
  • Invites sent:
    10
  • Unanswered invites:
    6
About the client
Member since Jul 15, 2014
  • Trinidad and Tobago
    Marabella9:46 PM
  • $697 total spent
    7 hires, 0 active
  • 9 hours

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