# Social Media & Marketing Coordinator - Pet Marketplace Startup
Worldwide
We’re an early-stage pet app startup looking for a creative, proactive and highly organized Marketing & Social Media Coordinator to support our growing team. This is a hands-on, varied role for someone who is social-media-savvy, digitally confident, visually aware and excited by startup life. You’ll support marketing, social media, community outreach and business development, helping us stay organized while also bringing ideas and creative energy. We’re initially looking for approximately 10 hours of support per week, with the potential for the role to grow as the business expands. What you’ll help with * Social media & content: Support content planning, posting, calendars, captions and simple Canva assets across Instagram, TikTok and Facebook. * Trend & social listening: Track relevant pet trends, conversations, communities and content opportunities across social platforms. * Influencer & UGC coordination: Research relevant creators and micro-influencers, identify UGC opportunities. * Marketing support: Help coordinate campaigns, marketing materials, branded swag and other promotional assets. * Content coordination: Organize photos, videos and other creative assets, and work with the community manager to capture local content. * Community & outreach: Build target lists, research potential partners, service providers, local organizations and collaboration opportunities, and support our outreach team with materials and follow-ups. * Event support: Research and help coordinate local events, activations, pop-ups and community outreach opportunities. * Marketing inventory: Help distribute flyers, cards, giveaways, merchandise and other materials used by our outreach team. * Research & website reviews: Review websites, profiles, competitors and campaigns, and flag opportunities, inconsistencies or useful ideas. * Customer insights: Gather recurring feedback, questions and objections from social media and outreach, and turn them into clear insights for the marketing and product teams. You’d be a great fit for the role if you are: * Very comfortable using Instagram, TikTok and Facebook in a marketing capacity, not simply as a personal user. * Creative, with a keen eye for visual content and a good sense of what feels current, engaging and on-brand. * Interested in pets and pet culture. Maybe you have a pet? Maybe you’re naturally able to connect with animals of all kind? 🐱 * Organized, detail-oriented and comfortable managing several small projects at once. * Proactive and willing to contribute ideas. * A strong online researcher who can quickly find, assess and organize useful information. * A clear written communicator with strong English. * Comfortable using Google Workspace, Trello or similar project-management tools. * Comfortable using AI tools for research, ideation, organization and first drafts. * Familiar with Canva or another simple design platform. * Reliable and able to work independently in a remote environment. It would nice if you al so have: * Experience in social media, marketing, community management, marketplaces or startups. * Familiarity with Toronto, its neighbourhoods or local communities. * Experience working with influencers, creators, UGC or community partnerships. About the opportunity Because we’re still early-stage, this role offers the opportunity to get in at the ground floor and grow with us. We’re looking for someone who enjoys combining creativity with organization and is interested in taking on more ownership as the business grows. To apply Please include 1–2 examples of relevant work that show your social media, content or marketing skills. This could be a social post, short-form video, content calendar, Canva asset, campaign idea, brand account you’ve helped manage, or another example that demonstrates your creativity and understanding of social media. If the work was created as part of a team, just let us know what your contribution was. If you love pets, understand social media and enjoy turning ideas into action, we’d love to hear from you! 💜 To apply Please include 1 or 2 examples of relevant work. This could be a social post, short-form video, content calendar, Canva asset, campaign idea, brand account you’ve helped manage, or another example that demonstrates your creativity and understanding of social media. If the work was created as part of a team, just let us know what your contribution was. 💜
- More than 30 hrs/weekHourly
- 6+ monthsDuration
- IntermediateExperience Level
$5.00
-
$8.00
Hourly- Remote Job
- Complex projectProject Type
Skills and Expertise
Activity on this job
- Proposals:15 to 20
- Last viewed by client:7 hours ago
- Interviewing:6
- Invites sent:1
- Unanswered invites:0
About the client
- United StatesNew York, Ny1:35 PM
- $4.3K total spent17 hires, 1 active
- 146 hours
- Individual client
Explore similar jobs on Upwork
How it works
Create your free profileHighlight your skills and experience, show your portfolio, and set your ideal pay rate.
Work the way you wantApply for jobs, create easy-to-by projects, or access exclusive opportunities that come to you.
Get paid securelyFrom contract to payment, we help you work safely and get paid securely.
About Upwork
- 4.9/5(Average rating of clients by professionals)
- G2 2021#1 freelance platform
- 49,000+Signed contract every week
- $2.3BFreelancers earned on Upwork in 2020
Find the best freelance jobs
Growing your career is as easy as creating a free profile and finding work like this that fits your skills.
Trusted by