This position focuses on digital marketing, media outreach, public awareness, and advocacy.

Ideal Candidate Profile We are seeking an experienced Digital Marketing & Public Awareness Specialist with demonstrated success growing advocacy campaigns through strategic digital marketing, media outreach, and community engagement. The ideal candidate will have: * Proven experience marketing social justice, innocence, criminal justice, civil rights, or grassroots advocacy campaigns. * Existing relationships with Innocence organizations, criminal justice reform organizations, grassroots advocacy groups, nonprofit coalitions, or related networks. * Experience building partnerships with community leaders, influencers, journalists, podcast hosts, and advocacy organizations. * Demonstrated success increasing petition signatures, online engagement, donations, and public awareness. * Experience securing earned media, interviews, podcast appearances, and press coverage. * Expertise using industry-leading digital marketing, SEO, analytics, automation, and campaign optimization tools to maximize audience growth and engagement. * Strong knowledge of social media algorithms, audience development, content optimization, and digital advertising strategies. * Experience analyzing campaign performance and making data-driven recommendations to improve results. * Exceptional communication, project management, and collaboration skills. Required Application Questions 12. Which digital marketing, SEO, analytics, automation, and campaign optimization platforms do you use regularly (for example, Google Analytics, Google Search Console, SEMrush, Ahrefs, HubSpot, Mailchimp, Hootsuite, Buffer, Sprout Social, Meta Business Suite, Google Ads, or similar tools)? Please describe how you’ve used them to improve campaign performance. 13. Please describe your experience working with Innocence organizations, criminal justice reform organizations, civil rights organizations, grassroots advocacy groups, nonprofit coalitions, or similar mission-driven networks. If you already have established relationships with these organizations, please describe those relationships and how they could benefit this campaign. 14. What existing media, advocacy, nonprofit, influencer, podcast, or community relationships would you be able to leverage to help Justice Can’t Wait increase public awareness and expand its reach? 15. Tell us about the most successful advocacy or public awareness campaign you’ve helped grow. What measurable results did you achieve, and what specific strategies contributed to that success? 16. If selected, what would your 90-day digital marketing and public awareness plan look like for Justice Can’t Wait? Please include your priorities, milestones, and how you would measure success.