TikTok UGC Creator and Growth Strategist for Nightlife Discovery App

Posted 2 weeks ago

Only freelancers located in the U.S. may apply.U.S. located freelancers only

Summary

VibeChecker is an iPhone app that helps friends decide where to go by showing recent visitor videos, nearby nightlife, happy hours, games, watch parties, menus, and where friends are planning to go. We are looking for a TikTok-native creator who can make authentic, energetic videos that explain the app without feeling like traditional advertising. The goal is to test which concepts generate qualified App Store visits and installs. Initial deliverables: Review VibeChecker and its current positioning Develop 10 TikTok hooks/content ideas Write scripts for five short videos Produce five vertical videos, approximately 15–30 seconds each Include captions, music/sound recommendations, and clear App Store calls to action Provide editable/raw files and two alternate opening hooks for the strongest concept Grant VibeChecker permission to use the finished content organically and in paid TikTok ads for at least 90 days Potential concepts include the frustration of choosing a place through a group chat, seeing a venue’s recent vibe instead of old review photos, finding games or happy hours happening tonight. Please include three relevant TikTok or UGC examples, explain your role in each, and provide three sample hooks you would test for VibeChecker. Do not apply with promises of guaranteed virality, purchased engagement, followers, or downloads.

  • Less than 30 hrs/week
    Hourly
  • < 1 month
    Duration
  • Intermediate
    Experience Level
  • Remote Job
  • One-time project
    Project Type
Skills and Expertise
Mandatory skills
Marketing Strategy
Social Media Marketing
Activity on this job
  • Proposals:Less than 5
  • Last viewed by client:5 days ago
  • Interviewing:
    0
  • Invites sent:
    5
  • Unanswered invites:
    3
About the client
Member since Jan 5, 2024
  • United States
    7:32 PM

Explore similar jobs on Upwork

Looking for a Marketing Manager Hand ONHourly‐ Posted 2 months ago
Mobile Advertising
Display Ad
Education
Engineering & Architecture
Google Analytics
Pinterest Ads Manager
LinkedIn Campaign Manager
Google Ads
Facebook
Social Media Marketing
Facebook
Instagram
Social Media Management
Chalk
Social Media Content

How it works

  • Post a job icon
    Create your free profile
    Highlight your skills and experience, show your portfolio, and set your ideal pay rate.
  • Talent comes to you icon
    Work the way you want
    Apply for jobs, create easy-to-by projects, or access exclusive opportunities that come to you.
  • Payment simplified icon
    Get paid securely
    From contract to payment, we help you work safely and get paid securely.
Want to get started? Create a profile

About Upwork

  • Rating is 4.9 out of 5.
    4.9/5
    (Average rating of clients by professionals)
  • G2 2021
    #1 freelance platform
  • 49,000+
    Signed contract every week
  • $2.3B
    Freelancers earned on Upwork in 2020

Find the best freelance jobs

Growing your career is as easy as creating a free profile and finding work like this that fits your skills.

Trusted by

  • Microsoft Logo
  • Airbnb Logo
  • Bissell Logo
  • GoDaddy Logo