Update my promotions on my webpage twice a month

Freelancer / Partner Wanted: Performance Creatives (Meta & Google Ads) fischer's LAGERHAUS – a retail group with 21 locations across Germany specializing in home accessories, décor, and household goods – is looking for an experienced Creative Strategist / Performance Designer (freelance, remote possible, long-term collaboration preferred). The Role a) Development and ongoing production of ad creatives (image and video) for Meta (Facebook/Instagram) and Google (Display, Demand Gen, YouTube) b) Working with our extensive library of high-quality proprietary imagery – no stock-photo look c) Producing ad variants with a structured testing logic: systematically testing hooks, formats, and visual worlds against each other d) Building a repeatable creative process (briefing → production → analysis → iteration) e) Optional: gradually enabling our in-house team (tool setup, templates, training) What You Should Bring Must-haves: a) Proven experience with performance creatives for Meta and/or Google Ads (please include a portfolio with examples and – where possible – performance metrics such as CTR, ROAS, thumbstop rate) b) Strong command of current AI-powered image and video tools (e.g. Midjourney, Ideogram, Recraft, Runway, Kling, Creatify, or similar) as well as conventional tools (Adobe CC, Canva, CapCut) c) Solid understanding of direct-response mechanics: hook structure, variant testing, platform-native formats (9:16, 1:1, 4:5) d) Native-level German language skills for ad copy Nice-to-haves: • Experience with retail, furniture/décor/interior, or comparable product categories • Experience with brick-and-mortar retail (goal: driving foot traffic to our stores, not just e-commerce) • Basic understanding of campaign structure in Meta Ads Manager and Google Ads (you won't be running the campaigns, but you should understand what you are producing for) What We Offer • Exceptionally good proprietary imagery as your working material • Direct line to the owner/managing director, short decision-making paths • Long-term collaboration on a monthly retainer or package pricing (to be agreed) • Creative freedom: you help build the creative process rather than just executing tasks How to Apply Please send us: 1. A portfolio with 3–5 ad examples (image and/or video), ideally with a brief note on the results achieved 2. A short description of your working process and the tools you use 3. Your pricing structure (hourly rate, retainer, or package pricing) Paid trial project to get to know each other: We will provide you with a package of approximately 30 images. From these, you create 3 ad concepts for Meta. Afterwards, both sides decide on further collaboration.