WooCommerce Expert (Arabic RTL/EN): Fix Checkout, Accounts, Responsiveness + Google/Meta Tracking

We run zohooralreefkw.com, a live bilingual perfume & beauty store in Kuwait — WooCommerce + Elementor + WPML (Arabic is the default language, RTL / English LTR), WP Rocket, and MyFatoorah (KNET/cards) for payments. The storefront works but needs a professional pass to stabilize it end-to-end and set up ad tracking properly. Everything below must be verified in BOTH languages (Arabic RTL + English LTR), on mobile and desktop. ----- Phase 1 — Stabilize the revenue path (priority) Audit and fix the complete purchase flow: product page → add to cart → cart → checkout → MyFatoorah payment (test mode) → order confirmation page → order emails. Place real test orders and record them. Fix authentication and the account area: registration, login, password reset (emails must arrive), My Account pages, order history, and addresses — fully localized in both languages. Fix anything broken or inconsistent on the key pages: home, product, category/shop, cart, checkout, my account (broken layouts, untranslated strings, dead links, console errors, bad UI/UX). Fix all remaining responsiveness issues across all pages and common devices (small phones through desktop; iOS Safari and Android Chrome). ----- Phase 2 — Tracking & ads (after checkout is verified) 5. Google: install/verify GA4 with WooCommerce e-commerce events, link Google Ads, set up purchase conversion tracking with values/currency, and confirm conversions register correctly. (Bonus: Google Merchant Center product feed for Shopping ads.) 6. Meta: set up Meta Pixel and Conversions API with event deduplication, link the domain in Business Manager, verify the full event chain (ViewContent → AddToCart → InitiateCheckout → Purchase with value) in Events Manager, and confirm conversions attribute correctly. (Bonus: catalog feed for dynamic ads.) ----- Phase 3 — Cleanup & performance 7. Propose a cleanup list of unused/inactive plugins and leftover code for our approval before removing anything, then remove approved items, and do a general hygiene pass (no PHP warnings, no JS console errors, caching intact, measurable PageSpeed check before/after). ----- Ground rules (non-negotiable) The store is live: take a backup before every change and work in a way that is instantly reversible. The site contains custom fix plugins that must NOT be removed or overwritten — ask before touching anything custom. No nulled/pirated plugins. Document every change in a simple changelog. Deliverables Screen recordings of successful test orders (AR + EN, mobile + desktop) QA checklist of all pages fixed, per language Verified Google & Meta conversion tracking (screenshots from Google Ads / Events Manager test events) Approved cleanup report (before/after plugin list) + changelog of all changes