UX/UI website designer for AI and Business Automation startup

We are looking for an experienced website designer to create a modern, distinctive and professional website for Arka Global, a UK-based AI and business process automation consultancy. This is not a request for a basic template-based website. We need someone who can establish a consistent visual direction for the brand and design the complete website experience, including the homepage and supporting pages. About Arka Global Arka Global helps businesses reduce manual work, connect existing systems and improve operational efficiency through automation, AI-assisted workflows, document processing and system integration. Our key message is that businesses do not necessarily need to replace their existing software or ERP systems. We build automation around the platforms they already use. What We Need 1. Website design direction We need a unified visual style that feels: Modern and technology-focused Professional and trustworthy Simple, elegant and easy to understand Suitable for both SMEs and larger organisations Consistent across colours, typography, icons, illustrations and page layouts The website should have its own recognisable identity rather than looking like a generic AI or software company template. We would like the designer to recommend an appropriate: Colour palette Typography system Icon and illustration style Button and form styles Card and section layouts Spacing and visual hierarchy Overall brand and website design language 2. Homepage design We already have the proposed homepage content and structure, including: Hero section Security and data privacy banner Value proposition Customer case study and results Services overview Credentials and memberships Frequently asked questions Final call-to-action and enquiry form The designer may improve or shorten the wording where necessary to make the page clearer, more engaging and visually balanced. 3. Custom hero graphic The homepage hero section should include a clear custom visual that explains what we do. The graphic could show a journey such as: Manual work---AI or automated workflow--- Human approval---Business outcome This should be presented through a polished 2D or 3D illustration, animation concept or interactive visual component. The purpose is to help visitors quickly understand that Arka Global uses AI and automation to reduce repetitive manual work while keeping people involved in important decisions. We want to avoid generic robot images, futuristic stock graphics and overused AI brain imagery. 4. Supporting page designs The designer should also define the layouts and visual structure for the main supporting pages, including: Services overview Individual service pages Flexible technology resourcing Case studies Security and data privacy Our delivery process About Arka Global Frequently asked questions Contact or automation review page Some pages may use a shared design system, but each page should still be properly considered rather than simply duplicating the homepage layout. Expected Deliverables Complete homepage design Desktop, tablet and mobile-responsive designs Designs or detailed templates for the supporting pages Custom homepage hero graphic or illustration Website design system covering colours, typography, components and spacing Reusable components such as buttons, cards, forms, navigation and call-to-action sections Interactive prototype showing key page transitions and interactions Developer-ready Figma files Exportable icons, illustrations and other graphical assets Clear notes for the website developer This role is primarily for UX/UI and visual design. Please mention separately whether you also provide website development. Ideal Designer We are looking for someone who has experience designing: B2B technology websites AI, automation, SaaS or consultancy websites Custom illustrations or workflow graphics Professional websites aimed at business decision-makers Responsive websites in Figma Complete design systems rather than individual isolated pages A strong understanding of UX, brand consistency and conversion-focused design is important. Please begin your proposal with the words “Arka Website” so we know you have read the full requirements.