Hire the Best Advertising Strategy Freelancers in Melbourne, VIC

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Erwane D.

Melbourne, Australia

$65/hr
4.8
36 jobs

🏆 Expert-Vetted on Upwork (top 1% of freelancers) 📊 $30M+ managed across Meta + Google ⏱️ 15+ years running paid acquisition 🌏 160+ brands scaled across e-commerce and services businesses ⭐ Consistent 5-star reviews and repeat clients 🏷️ BRANDS I'VE WORKED WITH Coca-Cola • Ben & Jerry's • Cotton On • Frank Green • Australia Post • Spotlight • Mitch Dowd • Autobarn • Mount Franklin • Barista Bros • Foodworks • Armstrong Flooring Plus a long list of e-commerce, lead gen, and service brands across fashion, beauty, wellness, lifestyle, home, food & beverage, and professional services. Hi, I'm Erwane. 👋 I'm an expert digital strategist and ecomm growth specialist. I've spent 15+ years running Meta and Google Ads for brands of all sizes, from small startups to household names. Whether you're just getting started, scaling up, or trying to fix an underperforming account, I can help. I focus on three things: clear strategy, strong creative, and consistent communication. No fluff, no jargon, no over-promising. 💰 PROVEN RESULTS ✅ $360K revenue on $2K ad spend → ROI x 559 ✅ $36K revenue on $600 ad spend → ROI x 60 ✅ $3.3M revenue on $76K ad spend → ROI x 46 RECENT RESULTS 🔹 Warwick Jones (women's fashion + email) → +59% revenue growth | +19% profit growth 🔹 Get Frocked (fashion e-comm) → +56% revenue growth | +111% ROAS increase 🔹 Kinnon (fashion) → +559% ROI | $300K revenue on $600 test budget 🔹 Spoonie Society (women's apparel) → 7.5+ ROAS in 30 days | +381% purchase growth 🔹 Mocka (lifestyle Shopify) → Scaled to $3.5M+ revenue | 15–30x ROAS | +1,700% revenue growth (12 months) 🔹 B2C lead gen client → 1,000+ qualified leads at $2.02 CPL | +137% revenue lift in 4 months 📌 WHAT I DO 🎯 Meta Ads Management For brands who want paid social that actually grows the business, not just looks good on a dashboard. ✔️ New customer acquisition campaigns ✔️ Creative testing and ad copy that converts ✔️ Hook and angle development ✔️ UGC and performance creative direction ✔️ Account structure built to scale ✔️ Honest reporting on what's actually working ✔️ Pixel, conversion tracking, CAPI setup 🔍 Google Ads Management For brands missing out on customers actively searching for them. ✔️ Account structure and keyword strategy ✔️ Performance Max with proper guardrails ✔️ Shopping feed optimisation ✔️ Retargeting and scaling ✔️ Monthly reviews with clear next stepss 🛍️ Ecommerce Growth Strategy For founders who feel stuck at a revenue ceiling and need a clear path to scale. ✔️ Profit and contribution margin analysis ✔️ New customer CAC vs blended CAC breakdown ✔️ AOV and LTV growth levers ✔️ Product-level profitability mapping ✔️ Repeat purchase and retention review ✔️ Attribution and reporting setup post iOS ✔️ 90 day growth roadmap with prioritised actions 📌 Account Audits (one-time) Full performance and structure review Written recommendations and action plan 60-90 min strategy call 📌 Ongoing Management (retainer) Full-funnel strategy and execution Creative direction Reporting and regular reviews 💵 INVESTMENT A starting point so you know what to expect. Final pricing depends on scope and complexity, confirmed after a quick intro call. 🛍️ Ecommerce Growth Strategy from $1,990 USD 🎯 Meta Ads Management from $1,500 USD per month 🔍 Google Ads Management from $1,000 USD per month Available for: audits, one-off projects, retainers, and ongoing partnerships. ✅ WHY CLIENTS WORK WITH ME I'm not a junior running templates. I'm a senior operator who's seen what works across hundreds of accounts from $1K/month test budgets to seven-figure annual spends. I bring strategic thinking, hands-on execution, and clear communication. Whether you need someone to build from scratch, fix what's broken, or scale what's working, I can help. LANGUAGES Native English and French. Available for brands across AU, US, UK, and EU markets. LET'S TALK If you're looking for a paid ads specialist who can think strategically and execute, send me a message. Happy to jump on a quick call to talk through your goals and see if we're a fit.

  • Strategy
  • Facebook
  • Content Strategy
  • LinkedIn
  • Instagram
  • Social Media Website
  • Social Media Strategy
  • Facebook Advertising
  • Social Media Management
  • PPC Campaign Setup & Management
  • Google Ads
  • Amazon PPC
Joel S.

Melbourne, Australia

$80/hr
5.0
2 jobs

Hey, I'm Joel! A devoted Paid Ads wizard and architect of purpose-driven brands. My current portfolio spans $1B+ in Meta & Google Ads revenue - personally driving the growth of the nation’s leading D2C and B2B brands. I partner with founders and brands who want to dominate their market - combining creative strategy, design, and communication that drives profitable acquisition :) I can help you build a clear brand strategy, design high converting creatives, and apply my analytical media buying expertise to make smarter, more informed decisions about growth. Here’s what that’s looked like over the past 6 years that you will find valuable: ✅ $415M+ in Ecommerce revenue ✅ 238,000+ leads delivered for service-based businesses ✅ Key role in 4 separate founder-led 7 & 8 figure exits. ✅ Avg. ROAS/MER improvement of 323% across paid accounts Excited to team up & add value to your business. Talk soon, Joel

  • Digital Marketing
  • Facebook Advertising
  • Google Ads
  • Marketing
  • Brand Identity
  • Brand Development
  • Digital Marketing Strategy
  • Brand Consulting
  • Social Media Lead Generation
  • Graphic Design
  • Meta Pixel
  • Facebook
  • Facebook Marketing
Ben S.

Melbourne, Australia

$90/hr
5.0
2 jobs

I scaled my own wellness brand from zero to 6-figure months—profitably—using Meta and Google Ads. Now I help other brands do the same with high-converting campaigns, creative strategy, and full-funnel performance marketing. If you're looking to scale fast, spend smarter, and drive real ROI—let’s talk. Skilled in paid media, creative strategy, funnel optimization, and eCommerce growth. I treat your business like my own and keep communication clear and consistent.

  • Digital Marketing
  • Digital Marketing Strategy
  • Business Analysis
  • Implementation
  • Shopify
  • Health & Wellness
  • Wellness
  • Startup Company
  • Startup Consulting
  • Lean Startup
  • Consultation Session
  • Google Ads
  • Facebook Ads Manager
  • UGC
  • Technology Management Solutions SIMS
Lauren M.

Melbourne, Australia

$60/hr
5.0
3 jobs

Hi, I’m Lauren. I’m a global marketing professional with experience across the UK, Australia, and the USA, working across Real Estate, luxury property, tech, hospitality, health & wellbeing, recruitment, and events. I love helping brands grow through targeted campaigns, creative copy, customer-first communication, and smart marketing strategies. I help businesses plan and manage high-performing omnichannel marketing activity across social, email, paid media, and web. Whether it’s crafting sharp messaging, producing engaging content, or optimising campaigns, I focus on delivering results. My strengths include: -Full-funnel marketing strategy -Paid media (Meta, Google & LinkedIn) -Social media strategy, content & copywriting -Email marketing and automated customer journeys -Brand positioning and messaging -Project management across creative and technical teams -Business presentations, branded templates, and marketing collateral I’ve worked with businesses of all sizes, whether leading strategy or building programs from scratch. While I’ve included a selection of work from previous roles, some projects, such as bid and submission documents, remain confidential. I’d love to connect and explore how we could work together!

  • Marketing Strategy
  • Adobe InDesign
  • Forecasting
  • Branding & Marketing
  • Analytics
  • Social Media Strategy
  • Campaign Management
  • Email Campaign Setup
  • Social Media Ad Campaign
  • Market Research
  • Copywriting
  • Market Trends
  • Campaign Reporting
  • Microsoft Office
  • Google Analytics
  • Canva
  • Graphic Design
  • Email Copywriting

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