Hire the Best Journey Mapping Freelancers in Paris, FR

I help B2B, industrial and technology companies turn complex offers, technical products and outdated visual systems into clear brands, websites and presentations that people can understand, trust and act on. Over 15+ years in design, including more than 12 years working with American clients, I have created brand identities, sales and investor presentations, reports, data visualizations and digital experiences for startups, SMEs, global teams and public-sector organizations. Clients bring me in when the challenge is larger than “make it look better.” I analyze the business, clarify the message, structure the information and build a visual system that can move from initial strategy to real-world deployment. My PhD in Art & Science from the Sorbonne strengthens the part of the work I enjoy most: understanding technical and multidisciplinary subjects, synthesizing dense information and transforming it into communication that is clear, persuasive and memorable. I can help with: • Brand strategy, identity systems and guidelines • B2B websites, landing pages and digital brand experiences • Pitch, sales, investor and executive presentations • Reports, infographics and data visualization • Ongoing creative direction and design leadership I am particularly well suited to industrial, technical, SaaS and data-driven businesses facing a launch, rebrand, repositioning or complex communication challenge. Send me the material you currently have and the business decision it needs to support. I will identify the real communication problem and propose a clear way forward.

I help consumer brands understand what people want, how they make decisions, and how to turn those insights into stronger positioning, content and growth. My work sits at the intersection of brand strategy, consumer behavior, research and content. I’m particularly drawn to premium, niche and high-context categories, where understanding culture, identity and customer behavior matters as much as execution. With a cross-cultural background spanning Europe, the US and Asian markets, I bring both commercial thinking and cultural sensitivity to the way brands communicate, position themselves and connect with different audiences. I can help with: - Consumer and market research - Brand positioning and messaging - Growth and go-to-market strategy - Content strategy and marketing copy - Competitive and category research - Cross-cultural and international market strategy - Paid media strategy and excution, Google Ads, Meta Ads - Premium, lifestyle and complex consumer categories My background spans consumer brands, e-commerce, AI & tech and heritage businesses in wine, with experience across strategy, research, marketing, international business development and customer experience. $50K+ earned on Upwork | 100% Job Success | Based in Paris, working with international clients

I'm Anna, a dedicated and goal-oriented User Researcher & Business Analyst with a unique journey that blends art, psychology, and user experience. A year and a half ago, I followed my heart's call to pivot from my consulting career to a more creative path, enrolling in an Art School and becoming an Artist and Art Educator. Just afterwords, I got my UX/UI designer certificate after intensive UX + 400 hours training. This transformative experience, combined with my inherent empathy and contemplative skills, led me naturally to the world of UX Design and Research. Now, I'm excited to apply my deep understanding of human behavior and my love for art to craft intuitive and impactful user experiences. With a background that bridges consulting, digital project management and fine arts, I bring a fresh perspective to understanding of user's pain points and problem-solving in the UX field. Let's connect and explore how we can create meaningful experiences together !