Content Writing for Website Design Agency

I’m looking for a content writer to rewrite the existing copy for my website design business. I’m in the classic “shoemaker’s children go barefoot” position—I’ve been so busy working on my clients’ websites that my own website copy needs attention. I need creative, professional copy for six pages: • Home • Website Design • WordPress Maintenance • Search Engine Optimization • About • One landing page template for location-based pages The website is already designed, and each page has an established layout, section order, heading structure, and general direction. I’m looking for someone who can improve the headlines, body copy, and calls to action within those existing layouts. I would like to begin with the Home page as a paid trial. The Home page is roughly 900 words long as it currently sits. If the writing, voice, and overall fit are right, I’ll continue with the remaining five pages. Tone and Voice The writing should feel natural, personal, polished, and concise. I do not want generic agency language, inflated corporate wording, overly aggressive sales copy, or anything that reads like obvious AI-generated content. The website should use “we” as the business voice, but it should still feel personal and make it clear that clients receive direct access, personal accountability, and genuine care throughout their projects. The tone should communicate that we are: • Experienced without sounding self-important • Professional but still approachable • Confident without being overly promotional • Knowledgeable without relying on technical jargon • Patient, responsive, straightforward, and easy to work with • Personally invested in delivering something each client will be proud to use The copy should reflect more than 20 years of experience and the depth behind the business, including experience in computer science, IT, web technology, graphic design, sales, coaching, website hosting, maintenance, SEO, and ongoing support. The overall feeling should be a personal, white-glove website design experience—not a large, impersonal agency. Clients should understand that we take responsibility for the entire process and remain available after the website launches. What I Am Not Looking For • A website audit • Keyword research or a new SEO strategy • Information architecture or page restructuring • New layouts or changes to the current design • Multiple competing structural concepts • Website design or development services • A broader branding or marketing strategy The keyword targets, layouts, headings, and page structure have already been established. This is specifically a copywriting and rewriting project. I’ll share the website link privately as I review proposals and decide whom to hire. I can’t post it publicly because doing so would lead to a flood of spam. Please include your estimated cost and turnaround time for the Home page rewrite in your proposal, along with relevant website-copy samples. Thanks!