Marketing Strategist & SEO Specialist for Sustainable Accessories Brand

We are a sustainable footwear and accessories brand specializing in plant-based leather alternatives like pineapple, apple, and leaf leathers—all made without harmful chemicals or plastics. Our mission is to create stylish, high-quality products that reduce waste and prioritize ethical production. We launched our site recently and need help getting sales, beyond social media posts and interactions I don’t know where to start. What We Need: A marketing strategist to help us build brand awareness, drive sales, and tell our story. This role is ideal for someone who’s passionate about sustainability, fashion, and e-commerce. Key Responsibilities: Develop and execute a marketing strategy to grow our brand. Optimize our Shopify store for SEO and conversions. Create and source engaging content (social media, email campaigns, blogs, product descriptions). Craft compelling brand storytelling that highlights our plant-based mission and brings awareness to the textile’s benefits. Set up and manage Meta Ads (Facebook & Instagram). Email marketing and Klaviyo automation to nurture customer relationships. Collaborate with us to refine our brand voice and messaging. Ideal Candidate: Experience in marketing strategy, SEO, content creation, and email marketing (Klaviyo). Familiarity with fashion e-commerce and Shopify. A strong interest in sustainability and plant-based materials. Experience with Meta Ads and a data-driven approach. Excellent storytelling skills and the ability to create engaging, on-brand content. Self-starter with a proactive mindset. Budget: We’re in the very early stages and are limited with budget. Let’s discuss what works for both of us! Why Work With Us? Join a mission-driven brand making a real impact in sustainable fashion. Shape the marketing strategy from the ground up. Collaborative and creative environment. Apply with: Your resume or portfolio. Examples of past work (SEO, content, Klaviyo, or Meta Ads). A note on why you’re a great fit.