Short-Form Meta Ad Video Editor for Houston Remodeling Company

Haro Remodeling is a Houston-based remodeling company looking for a reliable short-form video editor to create conversion-focused video advertisements for Facebook and Instagram. This is not primarily an organic social media position. We need someone who understands how to edit direct-response Meta ads designed to generate homeowner inquiries, appointments, and remodeling projects. We are preparing to launch a Meta Ads campaign focused initially on energy-efficient replacement windows. Initial Project For the first launch, we need: 2 short-form video ads Approximately 15–30 seconds each Multiple opening-hook options when possible Vertical 9:16 format for Reels and Stories 4:5 format for Facebook and Instagram feeds Captions and branded text Music and sound effects where appropriate Clear offer and call to action Fast-paced editing designed to hold attention These videos will be tested alongside three existing promotional flyer ads. If the initial project goes well, we are interested in an ongoing arrangement for approximately: 4 completed videos per month — roughly one video per week There may be an opportunity to increase the volume later based on ad performance. What We Will Provide Raw project footage Window installation footage Before-and-after photos and videos Company logo Brand colors and guidelines Promotional offer details Existing flyer creatives General messaging and campaign direction What We Need From the Editor The editor should be able to: Create attention-grabbing hooks within the first 1–3 seconds Turn raw construction footage into polished advertisements Clearly communicate the homeowner problem, offer, and benefit Add readable captions and branded on-screen text Use appropriate pacing for Facebook and Instagram ads Create multiple variations from the same footage Finish each video with a strong call to action Make revisions based on advertising performance and feedback Possible video concepts may include: Window replacement before-and-after videos Energy-efficiency and comfort benefits Summer savings promotions Signs that a homeowner needs new windows Installation process videos Customer testimonials Limited-time offers Remodeling project transformations Campaign Objective The purpose of these videos is to help generate: Homeowner inquiries Qualified leads Appointments Signed remodeling contracts We will be tracking the performance of each creative, including inquiries, qualified leads, appointments, contracts, and revenue generated. Because the videos will be used for paid advertising, we value lead generation and conversion-focused editing more than views, likes, or trendy effects. Ideal Candidate We are looking for someone who: Has experience editing Facebook and Instagram video ads Understands direct-response advertising Has experience creating strong hooks and calls to action Can work with remodeling, construction, real estate, or home-service footage Communicates clearly Meets deadlines consistently Can maintain a professional visual style Is interested in an ongoing monthly partnership Experience working with contractors, remodeling companies, window companies, real estate businesses, or other high-ticket local service companies is strongly preferred. To Apply Please include: Examples of short-form ads you have edited Examples of Facebook or Instagram paid ads, if available Any work completed for contractors, home services, or local businesses Your price for the initial 2-video project Your price for 4 videos per month Your typical turnaround time The editing software you use Whether you can create multiple hook variations from the same footage Whether revisions are included Please begin your proposal with the word “WINDOWS” so we know you read the complete description. We plan to begin with a paid test project of two videos. The selected editor may then continue with approximately four videos per month.