Hire top DTC eCommerce freelancers
From Meta ads to Shopify builds, Business Plus gives you fast, flexible access to pre-vetted DTC freelancers. No upfront costs.
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Why do Direct-to-Consumer brands choose Business Plus?
Top 1% of eCommerce talent
Avoid costly trial-and-error with instant access to expert-vetted talent on Upwork who know DTC growth and the tools you use daily.
eCommerce freelancers for your growth stage
Upwork matches you with trusted freelancers who understand your tools, workflows, and growth goals – no onboarding headaches.
Fast talent sourcing and shortlists
Stop wasting hours combing through profiles with a handpicked shortlist of DTC freelancers in 2 business days – ready to jump into your stack and get to work.
Flexible hiring, backed by 24/7 premium support
With access to talent rated 4.8/5 on average — chosen for both hard and soft skills, Business Plus delivers the right mix of expertise and premium support when you need it.
Choose from thousands of DTC eCommerce freelancers on Upwork
Real DTC brands. Real results.
See how fast-growing DTC teams are using Upwork talent to scale.
How it works
Join for free and tell us
about your project
Invite your team to join you in
finding the right fit for your needs
Instantly connect with
pre-vetted top talent
Start collaborating
and drive results
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Build your team in hours, not weeks
With no sales calls, no subscription fees, and no cost to join, you can sign up today to start building your hybrid team of top talent.
Feeling unsure? Compare and find the plan that best suits your needs.
Frequently asked questions
What is Upwork Business Plus and how do I join?
Upwork Business Plus is a new membership plan with no subscription required, and no upfront costs. You can sign up for free.
What benefits do I get with Upwork Business Plus?
In addition to all the features and benefits available with Upwork’s Marketplace plan, Business Plus includes:
- Instant access to Expert-Vetted talent, the top 1%, pre-vetted by our Talent Specialists and industry experts for hard and soft skills to ensure the highest level of competence, reliability, and communication skills (Learn more).
- Expertly matched talent curated and shortlisted within 2 business days (limit 1 per job post).
- 24/7 premium human customer support
- Additional reporting and dashboard insights
- Live coaching and office hours to help you get started
- Flexible monthly invoicing with 30-day payment terms. When available, Net 30 payment terms require Business Plus clients based in the U.S. to apply and be approved.

How much does Upwork Business Plus cost?
Business Plus is free to join, and when you hire on Upwork, you'll pay a 8 or 10% Business Plus fee on all payments that you make to freelancers for fixed-price and hourly projects, Project Catalog projects, and bonuses. The discounted Business Plus fee of 8% is available for eligible clients in the U.S. who pay with a checking account. Check to see if you’re eligible here.
Pricing for all of Upwork’s client membership plans is available here.

How do I cancel Business Plus?
Any client with Admin Full access can downgrade their Business Plus plan to the Marketplace plan at any time. You can manage your membership plan for your Upwork account under Settings/membership/change_ plan. There are no penalties or restrictions for upgrading or downgrading. Changes will take effect immediately.

How can I upgrade to Upwork Business Plus?
Any client with Admin Full access can upgrade their Marketplace plan to Business Plus at any time. Manage your membership plan for your Upwork account under Settings/membership/change_ plan. There are no penalties or restrictions for upgrading or downgrading. Changes will take effect immediately.

How do I get 30-day payment terms?
Business Plus clients based in the U.S. may be eligible to apply for monthly invoicing with 30-day payment terms. The application process requires you to provide details and documentation about business including banking and trade references.
Upon submission, the Upwork team will review your application and email you with our decision within 5 business days.


























