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Design Consultation with Paola Lorena D.

4.9 · 150 reviews

Design Consultation with Paola Lorena D.

4.9 · 150 reviews

This consultation is designed to give you clarity and direction—whether you’re refining an existing brand or starting from scratch. I’ll help you understand where you are now, what your brand truly needs at this stage, and how to move forward with confidence.

If you already have a brand in place, we’ll review your existing visuals, messaging, and overall consistency to identify strengths, gaps, and opportunities for improvement.
If you’re building a new company and don’t yet have a logo or visual identity, I’ll help you define the right starting point. We’ll clarify your brand’s intent, personality, and direction so any future design work is intentional, aligned, and scalable.

I’ll guide you in understanding what level of branding you need right now: whether that’s foundational definition, visual exploration, or refinement, so you invest your time and resources wisely.

You’ll leave the session with a clear sense of priorities, practical next steps, and a roadmap for how to approach your brand process from here.
Get personalized advice on:
Banner Ad Design Brand Style Guides Brochure Design Logo Design Packaging Design branding creative direction creative strategy packaging design brand guidelines

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Paola Lorena D.Status: Offline

About Paola Lorena

Paola Lorena D.Status: Offline
Creative Director I Senior Graphic Designer I 27 Years Experience
100% Job Success
4.9  (150 reviews)
Buenos Aires, Argentina - 4:34 pm local time
I’m a Creative Director and BA Graphic Designer with over 26 years of hands-on experience across print, digital, and corporate design. When you work with me, you work directly with a senior creative — no intermediaries, no hand-offs, no noise.

I’ve led creative teams, partnered closely with clients and stakeholders, and helped brands translate complex business and marketing goals into clear, effective, and visually compelling solutions.

What I bring to the table:
End-to-end creative direction, from concept to execution
Turning marketing objectives into smart, innovative design strategies
Close collaboration with multidisciplinary teams (UX, strategy, development, marketing)
Leadership and guidance for creative teams producing high-quality marketing collateral
A calm, focused, and collaborative creative process that reduces stress and keeps projects moving forward

I care deeply about how work gets done. I believe great ideas come from clarity, trust, and a positive working environment — and that shows in both the process and the final result.

When you hire me, you get personalized attention, honest communication, and thoughtful creative direction backed by decades of real-world experience. I’ll challenge ideas when needed, listen carefully, and always keep your goals front and center. And yes — I’ll communicate clearly, directly, and in your native language when needed.

If you’re looking for a seasoned creative partner who’s fully invested in your project, you’re in the right place.

Read what our clients are saying about my work:
"Paola is a wonderful business partner. Over the last five years i have engaged her and her company FileZ to create four different websites for our portfolio companies and referred her approximately 6-7 web projects. In all cases we found Paola very professional, timely and creative in the solutions she presented to our business and media needs.
I wholeheartedly recommend working with Paola and her team. She is my one safe bet on a service provider that never failed to deliver." May 12, 2011
Ranan Lachman, Managing Director, GreenCrest Capital LLC

"I love working with Paola. She is creative, efficient and a great communicator. Her team's design work has built our companies brand!"
Aaron Tait, Director of Innovation at EC, Co-Founder Spark* International Accelerator, Global Acceleration Team at YGAP, Education Changemakers

"You will find that the team at FileZ is a pleasure to work with! They have quality designs and a good turn-around time for project completion. I had the pleasure of working with the people of FileZ (Paola, Diego & Jonathan) for about 4 years and could see that they truly had a team approach to business and have strong talents in graphic designs and web development. I would very much enjoy the opportunity to work with them again and would proudly recommend their services to others.

While we have never met in person, I considered Paola to be a very genuine and hard working person and enjoyed the opportunity I had to get to know her and her family. The internet has helped create a global community and Paola, with her strong written communication skills, has done an great job of creating a good international network and in my case friendship."
Christine (Blue) Stein
Community Relations Director at Leeds & Son
Leeds & Son Fine Jewelers, Baron & Leeds (Hawaii), Rolex Boutique @ South Coast Plaza

What to expect

Schedule the consultation
Choose from the freelancer’s available days and times.
Get advice for your custom needs
Share details about your project and what you want to talk about. The freelancer will review and reach out if they have questions.
Join the Zoom meeting
1-on-1 meeting with the freelancer to discuss your needs and project.
Approve the work
The freelancer will finish up the documents you asked for and send them to you for approval:
    Before the consultation

    Here’s what Paola Lorena will need to know before you meet

    1. Is this a new business or an existing one? Do you currently have a logo? What would you like more clarity on after this consultation? There are no right or wrong answers.
    Rating is 4.9 out of 5.
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    Marni R.
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    Oct 12, 2023