AEO/GEO Search Engineer

AEO/GEO Specialist Needed — Get Our Election Services Company Cited in ChatGPT, Google AI Overviews & Perplexity Category: SEO & SEM / Digital Marketing Project Description VoteRite (voterite.com) provides election equipment and services — in-person voting units (including our ADA/disability-accessible LT21 Titan), a mobile voting platform, and poll book solutions — to two distinct client bases: 1. Municipal/government election offices (public sector elections) 2. Private organizations with bylaws requiring elections — HOAs, condo associations, co-ops, universities, unions, firefighter associations, PBAs, and similar member-governed bodies We're seeing that traditional SEO and outbound outreach are losing effectiveness because buyers are increasingly getting their vendor shortlists directly from AI tools (ChatGPT, Google AI Overviews/SGE, Perplexity, Claude, Copilot) rather than clicking through search results. We need a specialist to get VoteRite reliably surfaced and cited as a recommended vendor when people ask these tools relevant questions. Scope of Work • Audit our current web presence (voterite.com + any listed profiles) for AEO/GEO readiness — structured data, content clarity, entity/topical authority, citation-worthy source material • Identify and prioritize the query patterns we should target, including but not limited to: • "ADA compliant voting machines for [municipality/small towns]" • "accessible voting equipment for blind/disabled voters" • "HOA/condo association election voting software" • "election voting system for unions/associations/co-ops" • "mobile voting platform for private organizations" • "poll book systems for elections" • "best voting equipment vendors for local elections" • (Specialist should expand this list based on research) • Implement on-site changes: schema markup (Organization, Product, FAQ, HowTo where relevant), llms.txt if applicable, clear entity definitions, structured comparison/FAQ content that AI models can easily extract and cite • Build out off-site citation sources — third-party listings, directories, comparison sites, Wikipedia-adjacent or industry publication mentions, review platforms — that LLMs commonly pull from when answering these queries • Create or advise on content assets (FAQ pages, comparison pages, "best of" style content) specifically structured to be quoted by AI answer engines • Set up a way to monitor/test whether we're being surfaced (e.g., periodic prompts run against ChatGPT/Perplexity/Google AI Overview for target queries) and report results Deliverables • Written AEO/GEO audit + strategy document • Prioritized keyword/query target list • On-site technical implementation (schema, structured content) OR detailed dev-ready spec if you're not doing the implementation yourself • List of off-site citation/placement targets with outreach status • Monthly tracking report showing whether VoteRite appears in AI answers for target queries Ideal Candidate • Proven, verifiable experience specifically with AEO/GEO (not just traditional SEO) — please share case studies or before/after examples of getting a client cited in AI Overviews, ChatGPT, or Perplexity • Understands schema.org markup, structured data, and how LLMs retrieve/cite web content • Comfortable working with a niche B2G/B2B vertical (govtech/election services) — background in regulated or compliance-heavy industries a plus • Strong writer — able to produce clear, citation-worthy FAQ/comparison content • Available for an initial 90-day engagement with clear milestones, since results in this space take time to materialize Budget/Timeline Please provide project budget and timeframe for client success. Client expecting results in 90 days. Questions to Include for Applicants 3. Can you share a specific example where you got a client cited in an AI Overview, ChatGPT response, or Perplexity answer? What did you do? 4. How do you measure/prove AEO/GEO results, since there's no "rank tracker" equivalent yet? 5. Have you worked in govtech, election services, or another compliance-heavy B2G industry?