Appointment Setter | Inbox Management + Outbound Outreach (US-Based, 20 hrs/wk)

Thought process Thought process Title: Appointment Setter | Outbound Outreach + Lead Research (US-Based, 20 hrs/wk) About the Role We're a digital marketing company looking for a sharp, experienced appointment setter to own our outbound sales pipeline from end to end. This is not a customer service role. This is a revenue-generating position. Your job is to find the right opportunities, apply for them on our founder's behalf, nurture the leads that respond, and get qualified decision-makers on his calendar for a 30-minute discovery call. You'll be working under his name, in his voice, following his process. You are the engine behind his sales pipeline. This is a 20-hour per week role, Monday through Friday, 4 hours per day. We expect consistent daily output, not bursts. What You'll Be Doing Researching and identifying relevant job postings that match our target prospect profile, and submitting applications on the founder's behalf daily Monitoring and responding to inbound messages from prospects who have replied to those postings Using Apollo.io to enrich leads, find verified decision-maker contact information, and confirm company details Adding enriched leads into our CRM (Notion) with all required fields: company, contact name, email, title, LinkedIn, company size, and notes Following up with leads who have gone cold using a structured sequence we provide Booking qualified discovery calls directly onto the founder's Google Calendar (30-minute slots, no same-day scheduling) Flagging any high-stakes replies, objections, or pricing questions for the founder to handle personally Updating pipeline status, last contact date, and next action after every single touch Staying in the founder's voice at all times. No deviating from provided templates without approval What This Is NOT You are not making phone calls You are not managing social media You are not writing original outreach from scratch (templates are provided) You are not making decisions about pricing, proposals, or anything beyond booking the call KPIs You'll Be Held To New qualified leads researched, applied to, and added to CRM daily Follow-up messages sent per day Inbound reply response time during your working window Discovery calls booked per week CRM accuracy — every prospect touch logged same-day with updated status and next action Weekly summary delivered to the founder every Friday by 4 PM CT Specific targets will be shared during onboarding. You'll be reviewed against them weekly. Who We're Looking For US-based only. No exceptions. Minimum 2 years of appointment setting or sales development experience, ideally in a role where you were communicating on behalf of someone else Experience using Apollo.io or a comparable lead enrichment tool. You should know how to find a verified email, cross-reference it against a company domain, and flag when something looks off Proven track record you can point to with real numbers (calls booked, reply rates, pipelines worked) Excellent written English. You'll be writing messages that go out under our founder's name. They have to sound like a human, not a bot Reliable during your committed 4-hour window. We need to know when you're on and that you're actually working Comfortable with Gmail, Google Calendar, Apollo.io, and a CRM of any kind Someone who takes ownership. If a lead slips through, you catch it. We shouldn't have to To Apply Do not send a generic proposal. We will not read it. Record a short video (2 to 4 minutes max) using Loom or Upwork's built-in video feature. Answer all of the following: Describe a specific appointment setting role where you were communicating on behalf of someone else. What were you selling, and how did you represent their voice? What was your average weekly call booking rate in that role? Give us a real number. Walk us through your lead research process. How do you find and qualify a prospect before ever reaching out? Have you used Apollo.io or a similar enrichment tool? How do you handle it when an email bounces? What does your availability look like Monday through Friday, and what time zone are you in? Applications without a video will be declined automatically. No exceptions. Compensation Hourly, negotiable based on experience. We pay for reliability and results. If you hit KPIs consistently, there is room to grow this into a larger role.