B2B Social Media Manager

Posted 2 weeks ago

Only freelancers located in the U.S. may apply.U.S. located freelancers only

Summary

ABOUT THE ROLE We're looking for a seasoned B2B social media manager to own strategy and content creation for our organization. You'll partner closely with our team to produce polished, on-brand social content that drives whatever our current priority is — promoting an upcoming event, growing customer base, amplifying a research release, or building awareness around a leadership initiative. You bring the strategy and the craft; we review and approve. This is a focused, part-time engagement of approximately 10 hours per week. WHAT YOU'LL DO Develop monthly social media strategies aligned with our quarterly content calendar Draft polished, ready-to-publish posts for our team's review and approval. Approx 8 posts per week Design supporting graphics in Canva that adhere to our existing brand guidelines Edit video clips & photos from CXR events to create posts Schedule and publish approved content through Zoho Social Report on performance against metrics that matter — event registrations, membership conversions, qualified engagement — not vanity numbers Meet with us once per month to review results, refine strategy, and align on upcoming priorities WHO WE'RE LOOKING FOR 3+ years of hands-on B2B social media experience with a portfolio that demonstrates consistently polished, brand-aligned work A meticulous writer and editor — typos, clunky phrasing, and off-brand visuals are immediate dealbreakers in this role Fluency with Canva and Zoho Social (or strong experience on a comparable platform plus the ability to get up to speed quickly on Zoho) A track record of moving real business metrics, with examples you can walk us through Comfortable working within an established brand system rather than overriding it with your own aesthetic HOW WE WORK — PLEASE READ ***BEFORE APPLYING*** We've been burned before by agencies and solo contractors who pitched experienced talent and then quietly handed the actual work off to junior staff. The result was typos in published posts, graphics that didn't match our brand, and a lot of time spent on our end cleaning up work we were paying someone else to do. The person who signs the contract is the person who does the work. If you're a solo consultant, that's you. If you're part of an agency, we need to know specifically who is writing the posts and designing the graphics on our account, and that person needs to stay on our account. We're happy to pay a fair rate for senior-level work; we're not willing to pay senior rates for junior output. TOOLS Canva — design and graphics Zoho Social — scheduling, publishing, and analytics Google Analytics — site traffic (provided) TO APPLY, INCLUDE: A short note about your B2B social media experience and what draws you to this role 2–3 examples of work for clients with established brand guidelines (links to live accounts preferred) A brief outline of how you'd approach the first 30 days Who specifically would be doing the work, if that's not you

  • Less than 30 hrs/week
    Hourly
  • 6+ months
    Duration
  • Intermediate
    Experience Level
  • $30.00

    -

    $60.00

    Hourly
  • Remote Job
  • Ongoing project
    Project Type
Skills and Expertise
Mandatory skills
LinkedIn
Canva
Social Media Management
Activity on this job
  • Proposals:10 to 15
  • Last viewed by client:2 days ago
  • Hires:
    1
  • Interviewing:
    2
  • Invites sent:
    0
  • Unanswered invites:
    0
About the client
Member since May 23, 2019
  • United States
    Bastrop7:44 AM
  • $274K total spent
    33 hires, 6 active
  • 5,887 hours
  • HR & Business Services
    Mid-sized company (10-99 people)

Explore similar jobs on Upwork

Google Ads
Google Ad Manager
Marketplace Ads SpecialistHourly‐ Posted 4 weeks ago
Facebook
Display Ad
Internet Marketing
Advertising

How it works

  • Post a job icon
    Create your free profile
    Highlight your skills and experience, show your portfolio, and set your ideal pay rate.
  • Talent comes to you icon
    Work the way you want
    Apply for jobs, create easy-to-by projects, or access exclusive opportunities that come to you.
  • Payment simplified icon
    Get paid securely
    From contract to payment, we help you work safely and get paid securely.
Want to get started? Create a profile

About Upwork

  • Rating is 4.9 out of 5.
    4.9/5
    (Average rating of clients by professionals)
  • G2 2021
    #1 freelance platform
  • 49,000+
    Signed contract every week
  • $2.3B
    Freelancers earned on Upwork in 2020

Find the best freelance jobs

Growing your career is as easy as creating a free profile and finding work like this that fits your skills.

Trusted by

  • Microsoft Logo
  • Airbnb Logo
  • Bissell Logo
  • GoDaddy Logo