Brand Growth Manager (Social Media + Paid Ads + Content Strategy)

Posted 2 days ago

Worldwide

Summary

Digital Marketing & Social Media Growth Specialist Needed for Garment Manufacturing Company We are Milly's-Welkut Fashion & Design, a garment manufacturing and branding company based in Aba, Nigeria. We specialize in producing high-quality custom apparel and promotional products for businesses, organizations, schools, restaurants, hotels, churches, political campaigns, and corporate clients. Our products include: Custom T-shirts Polo Shirts Corporate Uniforms Chef Coats Aprons Lab Coats Face Caps Towels Reflective Jackets Monogram Embroidery Sublimation Printing Corporate Branding Solutions We are looking for an experienced Digital Marketing & Social Media Growth Specialist who can build our online presence from the ground up and help establish our brand as one of the leading garment manufacturers in Nigeria. What We Need We are not looking for someone who simply posts on social media. We need a strategic marketing professional who can create a complete digital marketing system that generates brand awareness, engagement, qualified leads, and sales. Responsibilities Your responsibilities will include: Develop a complete social media strategy. Build a strong online brand presence. Create a monthly content calendar. Design engaging social media posts and reels. Write compelling captions and marketing copy. Manage our Facebook, Instagram, TikTok, LinkedIn, and other relevant platforms. Grow our followers organically with real people (no fake followers). Increase engagement and community interaction. Run and optimize Facebook and Instagram Ads. Plan and manage Google Ads campaigns. Generate qualified B2B leads. Improve our online reputation. Recommend marketing improvements based on analytics. Provide weekly and monthly performance reports. Our Target Customers We mainly sell to businesses and organizations, including: Restaurants Hotels Schools Churches Corporate Organizations NGOs Manufacturing Companies Political Campaigns Supermarkets Small and Medium Businesses The ideal candidate should understand how to market to business decision-makers rather than only individual consumers. Goals Within the first few months, we expect to: Build a professional online presence. Increase brand awareness. Grow genuine followers. Increase engagement across our platforms. Generate qualified sales inquiries. Improve conversion from social media. Build a long-term digital marketing strategy. Required Skills Digital Marketing Strategy Facebook & Instagram Marketing Meta Ads Manager Google Ads Social Media Management Content Marketing Copywriting Graphic Design (Canva or Adobe Creative Suite) Video Editing for Reels and Shorts Analytics & Reporting B2B Lead Generation Experience working with manufacturing companies, fashion brands, printing companies, or corporate branding businesses is a strong advantage.

  • More than 30 hrs/week
    Hourly
  • 6+ months
    Duration
  • Expert
    Experience Level
  • Remote Job
  • Complex project
    Project Type

Contract-to-hire opportunity

This lets talent know that this job could become full time.
Learn more
Skills and Expertise
Mandatory skills
Content Strategy
Market Research
Activity on this job
  • Proposals:Less than 5
  • Last viewed by client:3 hours ago
  • Interviewing:
    2
  • Invites sent:
    1
  • Unanswered invites:
    0
About the client
Member since Apr 7, 2026
  • Nigeria
    1:20 PM
  • Manufacturing & Construction
    Mid-sized company (10-99 people)

Explore similar jobs on Upwork

AI Content Creation
Content Audit
Content Creation
YouTube Marketing
Social Media Marketing
YouTube
Marketing Strategy
YouTube Development
Content Strategy
Social Media Management
Social Media Advertising
Facebook Ads Manager
Instagram
Social Media Management
Social Media Content Creation
Instagram Story
Social Media Website
Shopify
Social Media Marketing
Social Media Strategy
Content Creation
Pinterest
Social Media Marketing Strategy
Influencer Outreach
Influencer Marketing

How it works

  • Post a job icon
    Create your free profile
    Highlight your skills and experience, show your portfolio, and set your ideal pay rate.
  • Talent comes to you icon
    Work the way you want
    Apply for jobs, create easy-to-by projects, or access exclusive opportunities that come to you.
  • Payment simplified icon
    Get paid securely
    From contract to payment, we help you work safely and get paid securely.
Want to get started? Create a profile

About Upwork

  • Rating is 4.9 out of 5.
    4.9/5
    (Average rating of clients by professionals)
  • G2 2021
    #1 freelance platform
  • 49,000+
    Signed contract every week
  • $2.3B
    Freelancers earned on Upwork in 2020

Find the best freelance jobs

Growing your career is as easy as creating a free profile and finding work like this that fits your skills.

Trusted by

  • Microsoft Logo
  • Airbnb Logo
  • Bissell Logo
  • GoDaddy Logo