Brand Identity & Logo Design for a Modern Postpartum Brand

Hi! I'm looking for a talented graphic designer and brand designer to create the visual identity for my new postpartum brand Four Ava After. This is a fun, creative project, and I'm looking for someone with fresh ideas who enjoys designing modern, feminine brands. A colourful, optimistic identity making the brand stand out in a market where many competitors use neutral beige and clinical designs. About the Brand Four Ava After is a premium postpartum underwear brand designed to help women recover comfortably after childbirth, including C-section recovery. The name has personal meaning: Four is my lucky number. Ava is my adopted daughter. After represents life after pregnancy and a subtle play on "forever after." The brand is about helping women feel comfortable, confident and supported during one of the biggest transitions in life. Design Style I'm Looking For: Rather than a minimal luxury logo, I'm drawn to something more: ✨ Colourful ✨ Decorative ✨ Playful ✨ Feminine ✨ Modern ✨ Gen Z aesthetic ✨ Feel-good ✨ Memorable I love branding that feels unique and joyful while still looking professional. I'd like: Primary logo Secondary logo Brand icon Heat transfer logo suitable for underwear Social media profile icon Colour palette Typography recommendations Brand guidelines Final files required: AI EPS SVG PDF PNG (transparent) The Logo Needs To Work On Underwear waistband (small heat transfer) Packaging Website Social media Swing tags Care labels I'd love to work with someone who: Has experience designing brands for fashion, beauty or wellness. Has a colourful, creative portfolio. Enjoys bringing fresh ideas rather than creating generic logos. Is reliable, communicates well and delivers high-quality work.