Brand Strategist & Copywriter for New Law Firm Brand Launch

We're a new law firm building our brand from the ground up and need a strategist and copywriter to take it from positioning through website launch. Scope: Brand strategy and market positioning Client persona development Core messaging framework Brand voice and tone guidelines Brand guide/playbook Full website copy (homepage, practice areas, attorney bios, about, contact) Looking for: Experience building brands from zero Strategy and copywriting skills Professional services background, ideally legal or another credential-heavy industry Strong portfolio with samples of both strategy work and website copy Nice to have: Law firm experience Familiarity with legal advertising rules To apply, include: Your approach to a project like this 2-3 relevant samples Estimated timeline and milestones