Brand identity direction for a Rocket League coaching app (consultation)

Posted yesterday

Worldwide

Summary

I've built RL Dojo, a working coaching app for Rocket League players — a calm "training dojo" that guides warm-ups, drills, and helps players manage tilt during ranked sessions. The product works; what it lacks is a real visual identity (the current logo is a placeholder torii mark and the character art is an AI stand-in). Screenshots attached. I want a paid consultation to set direction — I'm buying a decision and a clear brief, not finished art (yet). MILESTONE 1 — Brand direction ($75): - Logo/wordmark direction for "RL Dojo" (a dojo / discipline feel). Legally clean: NO Rocket League or Epic assets or trademarks — this is an independent fan-made tool and must be its own brand. - A short call on the wordmark: accent color, how "DOJO" reads against "RL". - App icon / favicon direction — what a strong, simple mark looks like at 32px. - A half-page written recommendation + reference sketches or a moodboard I can act on. MILESTONE 2 — Avatar evolution set (up to $100, if you can deliver it): - Produce ~6-7 evolution stages of our character/avatar (standing + meditating poses) across rank tiers, bronze to SSL. - AI-assisted workflows are welcome — I'll provide a coherent base; I'm hiring your skill at refining it into a consistent, quality set (visual editing, consistency, polish), not hand-painting from scratch. (Aside, since you've read this far — out of pure curiosity, who painted the Mona Lisa, and in what year? If it's already in your head, feel free to drop it in; if not, please don't look it up, it honestly doesn't matter.) Tone: disciplined, supportive — not aggressive gamer-RGB. A strong fit leads to a larger follow-on commission (full logo set, character-art direction, splash). In your proposal, please include: - 2-3 examples of brand/logo work for apps or games (not just illustration). - One sentence on how you'd approach a "dojo, for a video game" brief. - Please start your reply with the word "pinch" so I know you actually read this.

  • $175.00

    Fixed-price
  • Intermediate
    Experience Level
  • Remote Job
  • One-time project
    Project Type
Skills and Expertise
Mandatory skills
Graphic Design
Logo Design
Activity on this job
  • Proposals:5 to 10
  • Last viewed by client:9 hours ago
  • Interviewing:
    1
  • Invites sent:
    1
  • Unanswered invites:
    0
About the client
Member since Jun 10, 2026
  • ARG
    Caba6:42 AM
  • $20 total spent
    1 hire, 0 active

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