Business Development Executive – Lead Generation, Appointment Setting & Sales Closing

Shazinc is a growing AI automation and digital marketing agency helping businesses generate more leads, improve customer communication and increase sales through AI-powered systems. Our services include: AI receptionists and voice agents AI chatbots CRM setup and automation Missed-call recovery systems Lead reactivation campaigns Appointment-booking automation Google and Meta advertising Landing pages and website development Social media management Video editing and content creation We primarily work with service-based businesses in Canada and the United States, including HVAC companies, contractors, clinics, law firms, real estate professionals and other small to medium-sized businesses. We are looking for a confident and results-driven Business Development Executive who can find qualified prospects, conduct outbound outreach, book appointments and close new clients. Key Responsibilities Research and identify qualified prospects using LinkedIn, Google, business directories, social media and lead-generation tools Build accurate and targeted prospect lists Contact business owners and decision-makers through cold calling, email, LinkedIn and social media Introduce Shazinc’s services clearly and professionally Identify prospects’ business challenges and recommend appropriate solutions Qualify leads based on need, budget, timeline and decision-making authority Book qualified appointments and discovery calls Conduct discovery and sales calls Present approved service packages and proposals Demonstrate the value of AI automation and digital marketing solutions Handle objections related to pricing, timing, trust and service value Negotiate within approved pricing guidelines Follow up consistently with interested prospects Close new clients and assist with the initial onboarding process Maintain accurate lead, call and follow-up records in the CRM Meet weekly outreach, appointment and sales targets Submit daily and weekly performance reports Work with the founder to improve sales scripts, offers and outreach strategies Required Qualifications At least one year of experience in business development, lead generation, appointment setting, telesales or sales closing Strong spoken and written English Confidence speaking with business owners and senior decision-makers Experience with cold calling and outbound prospecting Ability to conduct professional discovery and sales conversations Strong objection-handling, negotiation and follow-up skills Comfortable working with performance targets and sales metrics Ability to work independently in a remote environment Reliable computer, professional headset and high-speed internet connection Strong organizational and CRM management skills Availability for at least three to four hours of overlap with Canadian Eastern Time Preferred Experience Preference will be given to candidates with experience in: AI automation services SaaS sales Digital marketing services Website or software sales B2B agency sales CRM and business automation Selling to Canadian or American businesses Selling services valued at CAD $2,000 or more HubSpot, GoHighLevel, Apollo, LinkedIn Sales Navigator, Clay or similar tools Ideal Candidate We are looking for someone who: Is proactive and can generate opportunities independently Is comfortable making cold calls every day Communicates confidently without sounding aggressive Understands consultative and value-based selling Can explain technical services in simple business language Follows up consistently until a clear decision is received Takes responsibility for the complete sales process Maintains accurate and honest activity records Is motivated by targets, commissions and career growth Wants to grow into a senior sales or sales management position Compensation and Incentives Commission on revenue collected from closed clients Bonuses for achieving monthly appointment and revenue targets Salary increases based on performance Long-term growth opportunities within Shazinc Commission will be paid after the client’s payment has been successfully received and any applicable refund period has passed. Initial Performance Expectations The selected candidate will initially be expected to: Complete 40–60 targeted outreach activities per working day Generate regular conversations with qualified business owners Book approximately five or more qualified appointments per week Maintain accurate CRM records Follow up with every active prospect Meet agreed monthly appointment and revenue targets Targets may be adjusted based on the market, campaign and quality of available prospect data. How to Apply Please submit your resume along with a short cover message answering the following questions: How many years of lead-generation or sales experience do you have? Have you previously sold AI, SaaS, digital marketing, software or professional services? Are you comfortable making cold calls to businesses in Canada and the United States? What was the average value of the services or products you previously sold? How many qualified appointments or sales did you generate per month? Which CRM and lead-generation tools have you used? What are your monthly salary expectations? Are you available to work during Canadian Eastern Time business hours? Please provide a one-to-two-minute audio or video introduction explaining why you are suitable for this position. Shortlisted candidates may be asked to complete a paid practical assignment and participate in a mock sales call before receiving an offer.