CRO Program Manager / Technical PM — 8-Figure DTC Apparel Brand (Shopify)

About us We're Spark Paws (sparkpaws.com) — one of the largest dog apparel brands in the world. Shopify, global, high traffic, strong data. We have a validated testing roadmap, a full analytics stack, and a dev team that ships quickly. We have plenty of ideas about what to test. What we need is someone who can take a roadmap, drive it to the finish line, and keep finding the next thing worth testing. The role You own the testing program end to end — the thinking and the doing. Dig into the data, find where we're losing revenue, and turn that into hypotheses and test specs Prioritise the roadmap and keep a continuous pipeline moving — one test after another, no gaps Produce your own mockups. We'll often give you a reference and say "build this for our product" — you wireframe it so our devs can execute Build and test custom funnel pages: landing pages, listicles, bundles, quiz funnels Set up, QA and run tests in Intelligems — configuration, audiences, goals, and thorough QA before anything goes live Project-manage development: clear tickets, firm deadlines, active follow-up Analyse results properly and call them honestly. North star is RPV Document tests, results and learnings so the program compounds You're a fit if 5+ years running CRO programs for DTC e-commerce at 8-figure brands — and you can prove it You've personally configured and QA'd tests in Intelligems, not just read the results You've built custom funnel and landing pages that shipped and were measured You can produce Figma mockups from a reference without hand-holding You know your testing statistics — sample size, MDE, why RPV beats CVR, why you can't call a test early You move fast, hit dates, and communicate without being chased Enough HTML/CSS/Liquid literacy to QA dev work Solid overlap with European working hours Not a fit if You cant show any proof work You're an agency or will pass the work to a team — we want one accountable person You need daily direction Your background is lead-gen or SaaS rather than transactional e-commerce You've only designed variants someone else tested, or only analysed tests someone else built