Cold Calling for Dental Lab Sales

About Us: Rutherford Dental Lab is a family-owned dental laboratory with over 36 years of experience in the industry, based in Livermore, California. We specialize in high-precision dental restorations including zirconia crowns, implant prosthetics, and CAD/CAM fabricated prosthetics. We serve general dentists, prosthodontists, oral surgeons, and dental offices across the US. Role Overview: We are looking for a results-driven B2B cold caller to contact dental offices, group practices, and DSOs (Dental Service Organizations) on our behalf. Your goal is to introduce our lab services, qualify decision-makers (dentists and office managers), and schedule appointments or callbacks for our sales follow-up team. To be considered, begin your application with the phrase: "Dental Lab Pro" — applications that do not include this phrase will not be reviewed. Responsibilities: Make 60–100 outbound calls per day to dental offices using a provided contact list Introduce Rutherford Dental Lab and qualify prospects Schedule appointments or callbacks with decision-makers (dentist, practice owner, or office manager) Log all call activity and outcomes in a shared tracking sheet (Google Sheets or CRM provided) Report daily metrics: calls made, contacts reached, appointments set Follow up with warm leads via phone You Are a Strong Fit If You: Have prior B2B cold calling experience, especially in medical, dental, or healthcare industries Are comfortable speaking with dental office managers and clinical staff Have a clear, professional phone voice and speak fluent English Can handle common objections like "We already have a lab" with confidence and tact Are self-motivated, consistent, and metrics-driven Have experience with CRMs or call-tracking spreadsheets Are available during Pacific Time business hours (9am–5pm PT) What We Provide: Detailed call script and objection-handling guide Targeted contact list of dental offices Shared tracking sheet or CRM access Weekly 1:1 coaching call to review results and refine approach Engagement Details: Type: Hourly, long-term (6+ months) Hours: 20–40 hrs/week Rate: $6–$15/hr based on experience Start: ASAP Screening Questions: Have you made outbound B2B calls to medical or dental offices? Describe the decision-maker you typically reached and your average daily call volume. How do you handle a dental office manager who says, "We're already happy with our current lab"? What tools or systems have you used to track call outcomes and report metrics? Record a 60-second voicemail as if leaving one for a dental office manager at a general dentistry practice. The pitch: Rutherford Dental Lab is offering a 30-day risk-free trial — the practice keeps using their current lab and we compete side-by-side at no charge. Submit your audio link with your proposal. "Hi [Name], this is [Caller] calling on behalf of Rutherford Dental Lab in Livermore, California. I'm reaching out because we're currently offering dental practices a completely risk-free, 30-day trial of our lab services — no cost, no commitment, no switching required. You keep using your current lab exactly as you do today, and we simply work alongside them so you can compare quality, turnaround time, and fit firsthand. We specialize in zirconia crowns, implant prosthetics, and CAD/CAM restorations with over 36 years of family-owned craftsmanship behind every case. There's truly nothing to lose — just a chance to see the difference. I'd love to schedule a quick 10-minute call with Dr. [Name] or your office manager to get you set up. You can reach me at [number]. I'll also follow up in a day or two. Thanks so much — have a great day!"