E-Commerce Manager — Launch & Sell 500 Units Across eBay, TikTok Shop & Google Ads

E-Commerce Channel Setup — eBay, TikTok Shop & Google Ads for a UK Consumer Product The Job We're a UK brand launching a premium physical product (consumer, home category, £24.99 RRP). We have stock ready to ship and need someone to set up our sales channels properly so we can start selling online. This is a setup and launch engagement - get the foundations right, get listings live, get campaigns ready to run. We'll take over day-to-day management once everything is in place. What We Need Set Up Google Ads (priority): GA4 and conversion tracking set up and verified on our website. Google Shopping feed created and submitted. One Performance Max campaign and one branded search campaign built, ready to activate. Keyword recommendations for non-branded search if we choose to test later. eBay: Optimised listing: keyword-rich title, conversion-focused bullets, professional description, correct category and item specifics. Shipping profiles, return policy, and seller settings configured. Promoted Listings campaign set up with a sensible starting bid. Advice on listing format and whether an eBay Shop subscription makes sense at our stage. TikTok Shop: Shop created, product listed, payment and fulfilment connected. TikTok pixel installed on our website with conversion tracking verified. One initial ad campaign set up in Ads Manager, ready to go live. Brief guidance on creator outreach approach we can run ourselves going forward. Handover A short written handover for each channel: what you've set up, how to manage it day-to-day, what to watch, and what levers to pull. Budget $200 for the full setup across all three channels. We know this is a setup fee, not ongoing management. If the work is strong and we see traction, there's a clear path to ongoing paid management across these channels and others. You're a Good Fit If You've set up and sold physical products online in the UK — not digital products, not US-only. You can show real examples: listings you've built, campaigns you've launched, results you've driven. You're comfortable with a focused, setup-only brief and don't need to pad it into a retainer. You can start quickly and have everything live within two weeks. To Apply Three things: Which of the three channels (eBay, TikTok Shop, Google Ads) are you strongest on? We want to know where your real experience sits. One example of a physical product you've launched or set up online — what you did and what happened. Any questions for us. We'll share full product details, brand assets, and imagery once we engage.