Content Creator & Digital Media Manager

Tw different roles or one person ideal with these two skillsets **Content Creator & Digital Media Manager – Healthcare, Physiotherapy & Sports** Content creator specializing in healthcare, physiotherapy, rehabilitation, sports medicine, exercise science, and patient education. Experienced in producing evidence-informed digital content that improves patient understanding, supports clinical services, and builds trusted healthcare brands. **Key Responsibilities** * Creating educational content covering physiotherapy, rehabilitation, musculoskeletal conditions, injury prevention, exercise science, sports performance, and general healthcare topics. * Writing patient-focused website articles, treatment guides, FAQs, and educational resources. * Developing LinkedIn, Facebook, Instagram, and YouTube content for healthcare and allied health audiences. * Producing written content, graphics, educational videos, reels, and visual patient resources. * Managing YouTube channels, including planning, publishing, SEO optimisation, and community engagement. * Creating content calendars and scheduling consistent social media campaigns. * Collaborating with clinicians to ensure content is evidence-informed, accurate, and aligned with current best practice. * Applying SEO principles to improve organic visibility for healthcare services. * Monitoring content performance and continuously improving engagement through analytics. **Skills & Tools** * AI-assisted content creation (ChatGPT, Claude, Gemini) * Canva, Adobe Creative Suite, Figma * WordPress and CMS platforms * YouTube Studio * Google Analytics and Search Console * SEO and keyword research * Microsoft Office and Google Workspace * Basic understanding of medical literature and evidence-based healthcare **Preferred Achievements** * Increased website traffic through healthcare-focused SEO content. * Improved patient engagement across social media platforms. * Built educational content libraries supporting clinical services. * Grew YouTube, Facebook, Instagram, or LinkedIn audiences. * Maintained consistent publishing across multiple digital channels. **Content Creator & Digital Media Manager – AI, Technology & Digital Innovation** Content creator specializing in artificial intelligence, emerging technologies, digital transformation, and industry innovation. Experienced in developing technical and educational content that translates complex concepts into engaging, accessible material for business and professional audiences. **Key Responsibilities** * Researching and creating high-quality content on artificial intelligence, machine learning, automation, digital transformation, and emerging technologies across multiple industries. * Producing educational articles, thought leadership pieces, case studies, white papers, and technical blog posts. * Developing content for company websites, LinkedIn, newsletters, and other digital channels. * Managing YouTube channels, including content planning, publishing, SEO optimization, and audience engagement. * Creating content for Facebook, LinkedIn, and other social media platforms, including graphics, short-form videos, infographics, and educational posts. * Working with technical teams to translate complex engineering and AI concepts into clear business-focused content. * Planning and managing editorial calendars to maintain consistent publishing schedules. * Optimising content using SEO best practices and performance analytics. * Ensuring all content aligns with brand strategy, technical accuracy, and business objectives. **Skills & Tools** * AI-assisted content creation (ChatGPT, Claude, Gemini, Perplexity) * Canva, Adobe Creative Suite, Figma * WordPress and CMS platforms * YouTube Studio * LinkedIn content strategy * Google Analytics and Search Console * SEO and keyword research * Microsoft Office and Google Workspace **Preferred Achievements** * Increased website traffic through SEO-driven content. * Grew LinkedIn or YouTube engagement and audience. * Produced high-performing educational or thought leadership content. * Managed consistent multi-platform publishing schedules.