Content and Brand Designer

Posted 2 days ago

Worldwide

Summary

## About the Role We are looking for a creative and hands-on Content & Brand Designer to strengthen our brand presence and create engaging visual and written content across our marketing channels. In this role, you will be responsible for translating our brand, product and marketing messages into compelling visual concepts and content. From social media graphics and short-form videos to campaign assets, presentations and brand templates, you will help shape how our company is perceived by customers, prospects and partners. This is an ideal role for someone who combines strong **graphic design skills with an understanding of branding, content creation and digital marketing**. ## Responsibilities - Create engaging visual content for LinkedIn and other social media channels, including graphics, carousels, advertisements and short-form videos. - Develop creative concepts and visual assets for digital marketing campaigns. - Write and refine compelling copy for social media posts, advertisements, campaigns and other marketing materials. - Create and maintain reusable templates for social media, presentations, sales materials and other marketing assets. - Ensure consistent application of our brand identity across all online and offline touchpoints. - Further develop our visual identity, including typography, colors, imagery, layouts and design principles. - Translate complex software features and product benefits into clear, attractive and easy-to-understand visual content. - Support the creation of website graphics, landing-page assets and other digital content. - Create visual content for product launches, customer success stories, events and recruitment campaigns. - Collaborate with marketing, sales and management to turn ideas and business objectives into compelling creative concepts. - Maintain and further develop brand guidelines to ensure consistency across all communication channels. - Stay up to date with current trends in graphic design, social media, B2B content and digital marketing. ## Requirements - Several years of professional experience in **graphic design, content creation, brand design or digital marketing**. - A strong portfolio demonstrating experience in visual design, branding and digital/social media content. - Excellent skills in **Adobe Creative Suite**, particularly Photoshop, Illustrator and/or InDesign. - Experience with tools such as **Figma, Canva or similar design platforms** is an advantage. - Experience creating and editing **short-form video content** for social media. - Strong understanding of visual storytelling, typography, layout, color and brand identity. - Ability to translate complex topics into simple and engaging visual communication. - Good copywriting skills and an understanding of how visuals and messaging work together. - Experience creating content for **LinkedIn and other B2B social media channels**. - High attention to detail and a strong commitment to quality. - Ability to work independently, manage multiple projects and deliver within agreed timelines. - Strong communication and collaboration skills. - Fluent written and spoken English; German would be a strong advantage. ## Nice to Have - Experience within **B2B SaaS, HR Tech, recruitment technology or software**. - Experience marketing software products or digital platforms. - Understanding of recruitment, Applicant Tracking Systems (ATS) or HR technology. - Experience with basic animation or motion graphics. - Experience creating sales enablement materials, presentations or product marketing assets. - Basic knowledge of performance marketing and how creative assets influence campaign performance. ## What We Are Looking For We are looking for someone who is not only a talented designer but also understands **why** content is being created. You should be able to take an idea or business objective and transform it into content that is visually compelling, easy to understand and consistent with our brand. You combine creativity with pragmatism, have a strong eye for detail and enjoy taking ownership of projects from the initial concept through to the finished asset. ## How to Apply If you are passionate about **design, branding and digital content** and enjoy turning ideas into engaging visual experiences, we would love to hear from you. Please submit your application together with your **portfolio**, highlighting relevant examples of: - Brand and visual identity work - Social media content - Digital marketing assets - Short-form video content - B2B or SaaS-related design work, if available We look forward to seeing your work and learning more about how you could help shape and strengthen our brand.

  • More than 30 hrs/week
    Hourly
  • 3-6 months
    Duration
  • Expert
    Experience Level
  • $15.00

    -

    $40.00

    Hourly
  • Remote Job
  • Ongoing project
    Project Type
Skills and Expertise
Mandatory skills
Social Media Content Creation
Activity on this job
  • Proposals:20 to 50
  • Last viewed by client:yesterday
  • Interviewing:
    0
  • Invites sent:
    0
  • Unanswered invites:
    0
About the client
Member since Jan 27, 2021
  • Switzerland
    Hünenberg9:28 AM
  • $16K total spent
    9 hires, 0 active
  • 182 hours
  • HR & Business Services
    Mid-sized company (10-99 people)

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