Creative Strategist – Static & Long-Form Native Meta Ads (DTC/DR)

Posted 2 weeks ago

Worldwide

Summary

I run two Christian direct-response ecommerce brands doing $3M+ combined in annual revenue, plus $250k+ in monthly recurring app subscription revenue. I'm looking for a creative strategist who specializes in image/static ads and long-form native, advertorial-style ad copy for Meta. This is one combined role. You concept the visual angle and write the copy that goes with it, including long-form native ads that read like a story or article rather than a hard pitch. You understand direct-response fundamentals (hooks, angles, awareness levels, advertorial structure) and how static creative actually drives sales. I'd strongly prefer someone who has worked with 8-figure DTC or DR brands and can show static and native work that scaled. My brands have a warm, specific voice, so you need to adapt to a defined brand voice rather than defaulting to generic urgency or fear-based hooks. You won't be starting from a blank page. Everything runs through a shared Slack channel for briefs, assets, and feedback, and we get on a call every two weeks to review creative and plan the next round of tests. You'll get access to a research spreadsheet with our customer desires, avatars, objections, and voice-of-customer research, plus a library of Loom videos walking through exactly how I approach research and creative. The angles and positioning are already documented, so you can focus on turning them into ads that win.

  • More than 30 hrs/week
    Hourly
  • 6+ months
    Duration
  • Intermediate
    Experience Level
  • $25.00

    -

    $60.00

    Hourly
  • Remote Job
  • Complex project
    Project Type
Skills and Expertise
Mandatory skills
AI Image Generation
Story Telling
Activity on this job
  • Proposals:20 to 50
  • Last viewed by client:2 weeks ago
  • Interviewing:
    0
  • Invites sent:
    0
  • Unanswered invites:
    0
About the client
Member since Sep 15, 2025
  • USA
    Suffolk6:52 PM
  • $25K total spent
    9 hires, 2 active
  • 1,773 hours
  • Sales & Marketing
    Small company (2-9 people)

Explore similar jobs on Upwork

Stable Diffusion
LoRa
AI Image Generation
Generative AI Prompt Engineering
Synthesia
AI Video Generation
Storytelling
Video Editing
Video Production
Education

How it works

  • Post a job icon
    Create your free profile
    Highlight your skills and experience, show your portfolio, and set your ideal pay rate.
  • Talent comes to you icon
    Work the way you want
    Apply for jobs, create easy-to-by projects, or access exclusive opportunities that come to you.
  • Payment simplified icon
    Get paid securely
    From contract to payment, we help you work safely and get paid securely.
Want to get started? Create a profile

About Upwork

  • Rating is 4.9 out of 5.
    4.9/5
    (Average rating of clients by professionals)
  • G2 2021
    #1 freelance platform
  • 49,000+
    Signed contract every week
  • $2.3B
    Freelancers earned on Upwork in 2020

Find the best freelance jobs

Growing your career is as easy as creating a free profile and finding work like this that fits your skills.

Trusted by

  • Microsoft Logo
  • Airbnb Logo
  • Bissell Logo
  • GoDaddy Logo