Creative Strategist for High-Volume DTC Concepts - Scale Fast

Comment "SCALE" at the start of your proposal. We work with a DTC brand that has solid traction on Meta and needs the concept side of the operation tightened up. Right now the bottleneck is volume and variety — we need fresh angles hitting the account consistently, not bursts of creativity followed by dry spells. If you thrive in fast-moving environments where iteration is the default, this is built for you. The scope is purely strategic. Hooks, messaging angles, persona-led scripts, and full production briefs that our editors can run with immediately. No editing or design required on your end, though familiarity with what performs in the feed is non-negotiable. We need someone who is genuinely tapped into the Meta creative landscape right now, not someone coasting on what worked two years ago. The brands we work with operate in the health and lifestyle space, so if you have experience crafting performance creative in those verticals, that is a meaningful advantage. More important than the niche is your ability to move between angles quickly, identify underserved audience pockets, and write hooks that earn the click before the viewer even consciously decides to stop scrolling. To apply, share your portfolio along with two or three examples of concepts you have developed that you believe genuinely moved the needle. Tell us what the angle was, who it was targeting, and what made it work. We are not looking for a pitch on why you are great, we want proof of how you think.