Creative Video Editor for Mobile Apps & Digital Marketing

VIDEO EDITOR — 101 DIGITAL 101 Digital is looking for a talented and creative Video Editor to help us produce high-quality visual content for our Android and iOS mobile applications, websites, social media, and digital marketing campaigns. We are looking for someone who can do more than simply assemble footage. You should understand visual storytelling, pacing, strong opening hooks, motion graphics, and how creative content can capture and retain attention. CREATIVE REFERENCE & CANDIDATE GUIDELINES Before applying, please review our creative references, role guidelines, and candidate materials: upwork.101digitalcompany.com/ Please review the materials carefully before submitting your proposal. They will give you a better understanding of our creative direction, expected quality, visual style, and assessment process. WHAT YOU'LL WORK ON • Promotional videos for Android and iOS applications • Mobile app showcase and product demonstration videos • Website promotional and feature videos • Short-form social media content • Paid social advertising creatives • App/UI screen animations • Motion graphics and animated typography • Product launches and feature announcements • Creative variations for testing different concepts and hooks CORE EXPECTATIONS 1. VIDEO EDITING & STORYTELLING • Create engaging videos with a clear visual narrative. • Build strong opening hooks that immediately communicate the value of the product. • Use effective pacing, cuts, transitions, sound design, and music. • Turn app features and product information into simple, engaging visual stories. • Adapt videos for different platforms, formats, and aspect ratios. 2. MOTION GRAPHICS • Create clean and modern motion graphics. • Animate typography, UI elements, icons, screenshots, and product features. • Use motion to improve storytelling and visual hierarchy rather than adding unnecessary effects. • Create polished transitions and animations suitable for technology and mobile-app content. 3. PERFORMANCE CREATIVE We want creative content that is not only visually attractive but also designed to maintain viewer attention. You should understand concepts such as: • Hook rate • Viewer retention • Drop-off points • Click-through rate (CTR) • Creative testing • Different versions of the same concept You may work with our team to test different hooks, pacing, messaging, and creative approaches and improve future videos based on performance. 4. ANDROID & iOS PRODUCT CONTENT You may work with: • Mobile app interfaces • App screenshots • Screen recordings • Product demonstrations • Feature explanations • Device mockups • App launch content • Website and landing-page visuals The ability to make technology and app features easy to understand through video is highly valuable for this role. WHAT WE'RE LOOKING FOR • Proven experience as a Video Editor. • Strong portfolio with professional video editing work. • Excellent understanding of pacing, composition, storytelling, and visual hierarchy. • Experience with short-form video is preferred. • Motion graphics experience is a strong advantage. • Experience with product, technology, mobile-app, or advertising content is a plus. • Strong attention to detail. • Ability to follow creative direction while also contributing your own ideas. • Comfortable receiving feedback and making revisions. • Reliable communication and ability to meet deadlines. TOOLS Experience with the following is preferred: • Adobe Premiere Pro • Adobe After Effects • Adobe Photoshop • CapCut • DaVinci Resolve • Figma or other UI/design tools You do not need to use every tool listed above. We are primarily interested in the quality of your work and your creative thinking. EXPECTED DELIVERABLES Depending on the project, you may be asked to create: • Short-form promotional videos • Mobile app showcase videos • Website videos • Product demonstration videos • Motion graphics • UI/app animations • Social media videos • Paid advertising creatives • Feature announcement videos • Multiple creative variations for testing CREATIVE STYLE Our preferred direction is: • Modern • Clean • Professional • Technology-focused • Mobile-first • Strong visual storytelling • Clear typography • Smooth and purposeful motion • High-quality sound and visual execution We are not looking for someone who simply follows templates. We value editors who can understand the objective of a piece of content and bring their own creative perspective to the execution. PORTFOLIO Please provide 3–5 of your strongest and most relevant video projects. We are particularly interested in: • Short-form advertising • Product videos • Mobile app videos • Technology content • Motion graphics • Social media creatives • Performance marketing videos If you worked as part of a team, please explain your specific role and contribution. WORKING STYLE We value: • Clear communication • Creativity • Attention to detail • Reliability • Fast iteration • Openness to feedback • Meeting deadlines • Ownership of the creative process CREATIVE REFERENCES Before submitting your proposal, please review the 101 Digital Creative Reference Portal: upwork.101digitalcompany.com/ The references are intended to communicate the type of visual quality, pacing, composition, and creative direction we are interested in. We do not expect you to copy the references. We want to see your own creative interpretation and professional editing style. HOW TO APPLY Please include: 1. A short introduction about yourself. 2. Your video editing portfolio. 3. 3–5 projects that are most relevant to this role. 4. The editing and motion-graphics software you use. 5. Your experience with mobile apps, technology, advertising, or digital products, if applicable. 6. Your availability and typical turnaround time. IMPORTANT Please review the 101 Digital reference materials and candidate guidelines before submitting your proposal: OPEN 101 DIGITAL CANDIDATE PORTAL We are interested in building a long-term relationship with a talented Video Editor who can grow with 101 Digital and contribute to the quality of our Android and iOS product content.