DTC Ecom Video Editor — Fast-Scaling DTC Supplement Brand

Hiring: Senior Direct Response Video Editor JFM Ventures is the operator group behind a fast-scaling DTC supplement brand. We scaled from $0 to $60K days in 3 weeks and we're on pace for multiple 8 figures this year. That's just the starting line. Our vision is to build a household supplement brand that sits in retail stores alongside the biggest names in the category. YOUR MISSION Your mission is to produce high-converting direct response video ads at speed and at a standard that moves product. You will execute against proven scripts and frameworks, bring sharp editing instincts to every cut, and own the quality of every video that leaves your queue. The best editors here don't just edit, they think like marketers. RESPONSIBILITIES - Produce 2+ minute of high-quality direct response video ads per day following provided scripts and style guides - Edit AI avatar videos that look smooth, realistic, and on-brand — this is a core function of the role - Source and place B-roll and supporting footage that enhances copy lines and drives viewer action - Apply direct response principles when reviewing scripts — you understand what makes people buy - Operate with high autonomy, managing your daily queue efficiently without hand-holding - Stay ahead of new AI tools and editing techniques as the landscape evolves - Ensure every video meets our quality standards and matches provided instructions first time - As a foundational team member, help establish editing standards and onboard future editors as we scale OUR TECH STACK - Video Editing: CapCut Pro, Adobe Premiere Pro - AI Avatar & Generation: HeyGen, Google Flow, Hedra - Voiceover: ElevenLabs - Image Generation: Midjourney, Krea - Communication: Slack KPIs YOU WILL OWN - Daily Output: 2+ minutes of video edits per day, 10+ minutes per week - Revision Rate: No more than 2 rounds of revisions per video WHAT WE'RE LOOKING FOR - Proven direct response video editing experience at a brand doing $10M+ per year — non-negotiable - Strong AI avatar creation — HeyGen or equivalent, smooth and realistic output required - Proficiency in CapCut Pro or Premiere Pro - Experience in health, wellness, or supplements is a strong plus - Deep understanding of DR principles — hooks, pacing, retention, and what drives conversions - High autonomy operator who manages output and meets deadlines without being managed - Strong written English for communication and script review - Genuinely obsessed with creative performance, not just creative craft WHY JOIN JFM VENTURES - Performance bonuses for winning creatives — when your ads convert, you get paid for it - High impact work — your edits run on real spend and reach real buyers every single day - Direct line to founders & creative strategists — no layers, no politics - Early team member advantage — top performers will be given opportunities to lead and grow - Fully remote — we measure output, not hours - Fast-moving environment — we scaled from zero to $60K days in three weeks, the pace is real THIS ROLE IS NOT FOR YOU IF - You need constant direction to stay productive - You're a perfectionist who loses hours on a single transition — speed and quality both matter here - You're uncomfortable with tools and formats changing fast — our environment shifts and you have to move with it - You don't have real direct response experience — brand videos and social content is not the same - You see this as a freelance side project — this is full-time and we need full commitment - Paid media and DR marketing doesn't genuinely excite you — if it's just a job, this isn't the right fit HOW TO APPLY If you're an elite direct response video editor who understands that every frame exists to drive a conversion, we want to hear from you. To be considered, include the word "HOOKRATE" at the top of your proposal. We review every application personally and if there's a fit, we'll be in touch shortly. Looking forward to speaking soon!