Design Ice Cream Pint Container

Ice Cream Pint Packaging Designer Needed Throwback Kitchen About Throwback Kitchen Throwback Kitchen is a nostalgia-driven dessert brand built around a simple concept: Childhood Favorites, Reimagined. Through limited-edition weekly drops, we recreate the snacks, treats, and food experiences that defined childhood for Millennials and 90s kids. From Strawberry Shortcake Bars and Cosmic Brownies to Pop-Tarts, SunnyD, Dunkaroos, and other iconic favorites, we transform nostalgic childhood memories into premium desserts and ice cream collections. Our brand combines: • 90s nostalgia • Bright, playful energy • Premium product positioning • Modern consumer branding We are preparing to launch and are looking for an experienced packaging designer to create the foundation of our ice cream pint packaging system. ________________________________________ Project Overview We are seeking a designer with proven experience in food packaging and consumer product packaging to design a custom ice cream pint for Throwback Kitchen. This project is focused on creating the master packaging design that will be used across all flavors and collections. We are not looking for a generic ice cream template. We want packaging that immediately stands out, reflects our brand identity, and creates excitement when customers receive and share our products. The packaging should feel: • Nostalgic • Fun • Colorful • Playful • Premium • Highly shareable on social media ________________________________________ Design Objective The objective is to create packaging that: Stops People Scrolling The pint should photograph extremely well for: • Instagram • Facebook • TikTok • YouTube ________________________________________ Reinforces Brand Identity When customers see the pint, they should immediately recognize: Throwback Kitchen without needing to read much text. ________________________________________ Supports Multiple Flavor Releases Our business operates through limited-edition collections and weekly drops. The packaging must work across dozens (and eventually hundreds) of flavors without requiring a completely new pint design for every flavor. ________________________________________ Packaging Scope The selected designer will create: Custom Pint Design Design wraps the entire pint container. ________________________________________ Lid Rim Design We would like the outer rim/sidewall of the lid incorporated into the overall design. ________________________________________ Lid Top The top of the lid should remain intentionally simple and mostly blank. We plan to apply printed flavor stickers to the top of the lid for: • Flavor Name • Collection Name • Limited Edition Information This allows us to order larger quantities of custom pints while maintaining flexibility for future drops. ________________________________________ Design Direction We will provide: • Final Logo Package • Brand Guide • Color Palette • Typography Standards The packaging should build upon these assets. Design inspiration should come from: • 1990s pop culture • Saturday morning cartoons • Nickelodeon-era graphics • Ice cream truck culture • Bright geometric shapes • Retro packaging design However, the final product should still feel like a modern premium food brand. We do NOT want: • A design that looks dated • Generic ice cream shop packaging • Overly childish designs • Rustic or farmhouse aesthetics The balance should be approximately: 70% Modern Premium Brand 30% 90s Nostalgia ________________________________________ Deliverables Initial Concepts Please provide: Three (3) Original Design Concepts We would like three distinct creative directions to review. ________________________________________ Revision Phase After selecting a preferred concept, we will work with the designer to refine and finalize the design. ________________________________________ Final Deliverables Please provide: • Editable source files • Print-ready artwork • AI files • PDF files • Font information • Color specifications ________________________________________ Experience Required Applicants should have experience designing: • Food Packaging • Beverage Packaging • Consumer Product Packaging • Ice Cream Packaging (preferred) • Frozen Dessert Packaging (preferred) We are specifically looking for someone who understands the practical requirements of packaging design, including: • Label visibility • Shelf appeal • Print considerations • Color usage • Packaging hierarchy • Production-ready artwork ________________________________________ Ideal Candidate The ideal designer: • Has experience with food packaging • Understands consumer brands • Has a strong portfolio • Can create original concepts • Understands nostalgic branding • Can balance fun and premium design • Understands print production requirements ________________________________________ To Apply Please provide: 1. Portfolio examples of food, beverage, or consumer packaging projects. 2. Examples of any ice cream or frozen dessert packaging work. 3. Your fixed-price quote for this project. 4. Estimated timeline. 5. A brief explanation of how you would approach a nostalgia-inspired consumer brand. Applicants without packaging examples will not be considered. We are looking for a designer who can become an ongoing creative partner as Throwback Kitchen grows and expands its product line.