Digital Brand Audit & YouTube Cleanup

Title: Digital Brand Audit, YouTube Account Review, and Online Presence Cleanup Budget: $200–$400 fixed price Suggested posting budget: $300 fixed price First milestone: $75–$100 for audit and recovery roadmap Experience level: Intermediate Project type: One-time project with possible ongoing work I am looking for a detail-oriented digital brand and social media organization specialist to help audit, clean up, organize, and consolidate my online presence. My public brand should be standardized as: Dr. Gary Lee I currently have multiple online profiles and several YouTube pages/channels connected to different versions of my name. Some may appear under Dr. Gary Lee, Gary Lee, Gary Lee DC, Elevation Health , Clínica Elevación, Elevation Health Chiropractic, drleeutah, or other similar variations. I need someone to evaluate everything, determine what accounts exist, identify what I currently control, and help create one cohesive professional online presence. This is an audit, cleanup, organization, and consolidation project — not a content-posting role. Scope of Work: 1. Audit my online presence across YouTube, Google search, LinkedIn, Instagram, Facebook, websites, podcast platforms, and any other relevant public profiles. 2. Identify all accounts, pages, channels, usernames, handles, links, and visible branding inconsistencies connected to my name. 3. Review my existing YouTube channels/pages and determine which one should become the primary channel. 4. Help assess account access status, including which accounts I can currently access and which may need recovery. 5. Assist with account recovery using official platform recovery processes only. 6. Create a recommendation plan for consolidating everything under one clear brand: Dr. Gary Lee 7. Recommend which duplicate, outdated, or inconsistent accounts should be renamed, updated, archived, redirected, or cleaned up. 8. Update bios, profile names, descriptions, banners, profile links, and contact information where access is available. 9. Create a secure account-access document showing: • Platform • Account/page/channel name • URL • Current access status • Admin/owner status • Login email if known • Recovery email/phone status if known • Recommended next action 10. Provide a simple 30-day cleanup plan for creating one cohesive digital brand presence. Important Requirements: • No hacking, bypassing security, or unauthorized access. • All account recovery must be done through official platform processes. • Must have experience with YouTube Studio, Google/YouTube Brand Accounts, LinkedIn, Instagram, Facebook, and digital brand cleanup. • Must be comfortable working with incomplete login information and helping organize recovery steps. • Must be highly organized and able to document everything clearly. • Must understand that the goal is brand consistency, not content creation. Preferred Freelancer: • Experience with YouTube channel audits • Experience with Google Brand Accounts • Experience cleaning up personal/professional brands • Experience with online reputation and digital footprint audits • Strong written English • Comfortable working independently and creating clear reports • Able to work securely and confidentially Deliverables: Milestone 1: Audit and Recovery Roadmap • List of all discovered accounts/profiles/channels • Current branding inconsistencies • Access/recovery status • Recommendation for primary YouTube channel and primary brand structure • Recovery steps needed Milestone 2: Cleanup and Consolidation • Updated profiles where access is available • Recommended redirects or “official account” messaging • YouTube channel cleanup recommendations • Standardized bios and descriptions • Secure account-access document • 30-day cleanup plan Brand Direction: The public-facing name should be Dr. Robert Pomahac. Older references to Dr. Rob Pomahac should be treated as legacy naming and either updated, redirected, renamed, archived, or cleaned up when possible. Please include in your proposal: 1. Your experience with YouTube Studio and Google Brand Accounts 2. Your experience with account recovery or access organization 3. Examples of brand cleanup or social media audit work 4. Your proposed process for this project 5. How many hours do you estimate this will take 6. Whether you are comfortable starting with a small audit milestone before the full project