Direct Response Video Editor (AI-Powered Creative) – DTC Brand

We are a fast-growing DTC apparel brand in the health & wellness space looking for an experienced direct response video editor with strong AI creative skills. This is initially a short-term trial opportunity, working alongside our lead editor who has been with us for over two years. Due to increasing creative volume, we are looking for an additional editor who can take ownership of several ad concepts each week from start to finish. ## Expected Workload * Approximately 3 video concepts per week * Collaborate directly with our Creative Strategist * Work within our existing creative workflow using Asana and Slack ## Responsibilities You will be responsible for the full editing process, including: * Creating AI voiceovers using ElevenLabs when needed * Creating AI avatars when needed (HeyGen subscription provided) * Selecting and organizing footage from our content library (Recharm) * Editing direct response video ads for Meta, TikTok, and other paid social platforms * Enhancing existing footage using AI tools when appropriate * Example: Making a pain-point scene more visually impactful by adding realistic effects such as redness, irritation, swelling, etc. * Creating supplemental B-roll using AI when necessary * Iterating on creative concepts based on feedback and performance insights ## AI Tools & Resources Provided We provide access to the tools and resources needed to execute at a high level, including: * HeyGen * ElevenLabs * Kling * Other leading AI creative tools as needed * Unlimited generation credits for approved workflows ## Ideal Candidate We're looking for someone who: * Has experience editing direct response ads for DTC brands * Understands performance marketing and conversion-focused creative * Is highly proficient with AI-powered creative workflows * Can work independently and take ownership of projects * Communicates clearly and responds quickly to feedback * Is comfortable experimenting with new AI tools and techniques ## To Apply Please include: 1. Examples of direct response ads you've edited 2. Examples of AI-enhanced or AI-generated creative work 3. The AI tools you use most frequently in your workflow 4. A brief description of your experience working with DTC brands We are looking to start immediately with the right candidate, with potential for ongoing work if the partnership is successful.