Direct response marketer for new Aus brand, landing pages, Meta ads, lead gen

Posted yesterday

Worldwide

Summary

We're launching a new consumer brand in Australia (home services) and need a direct response marketer to own the marketing execution for the launch. Scope (fixed package): Landing page copy and layout, written from a complete written brief we provide (offer, pricing, buyer profile, messaging angles, brand assets). A developer implements your design if required. You hand over final copy laid out per section, plus creative direction Social presence setup: Facebook/Instagram pages, Business Manager, ad account, pixel installed and verified Ad creatives and copy: statics and text variants for 2 to 3 angles we define. Canva grade work is fine, we need concepts and words that convert, not polished art Campaign build and 4 weeks of management: structure, audiences, lead forms, launch, daily pacing, creative rotation, junk lead monitoring. You run to budgets and targets we set Weekly reporting: spend, CPL, cost per qualified lead, junk rate How we work: Strategy and messaging direction are provided in writing before you start. Your job is executing them with craft. Audience note: our buyers are typically older Australian homeowners on mobile. Plain, warm, credible copy wins. If your portfolio is beautiful pages with no numbers, this isn't the fit. Engagement: Fixed price (propose your number for the scope above). To apply, answer these (applications that skip them won't be considered): Strong likelihood of repeat project work if this goes well.

  • $1,000.00

    Fixed-price
  • Intermediate
    Experience Level
  • Remote Job
  • Ongoing project
    Project Type
Skills and Expertise
Mandatory skills
Facebook Advertising
Facebook Ads Manager
Activity on this job
  • Proposals:15 to 20
  • Interviewing:
    0
  • Invites sent:
    0
  • Unanswered invites:
    0
About the client
Member since Jul 28, 2025
  • AUS
    Penrith9:48 AM
  • $25 total spent
    2 hires, 0 active

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