Email Marketing Specialist (Design, Copywriting, & List Segmentation)

JJS & Associates is looking for a versatile, data-driven **Email Marketing Specialist** to manage end-to-end email campaigns for our clients. We need a "full-stack" email marketer—someone who can write compelling copy, design beautiful layouts, and handle the technical backend of list segmentation and automation. We work with a variety of clients to align their strategy, storytelling, and systems. Your goal will be to turn cold or quiet email lists into highly engaged, revenue-generating assets through targeted campaigns and automated flows. This is an ongoing, project-based freelance role. --- Key Responsibilities: Campaign & Flow Creation: Design and execute end-to-end email marketing campaigns, including welcome series, nurture sequences, re-engagement campaigns, and weekly/monthly newsletters. Copywriting & Design: Write high-converting subject lines and body copy, and design visually striking, mobile-responsive email templates (using platforms like Klaviyo, Mailchimp, ActiveCampaign, etc.). Audience Segmentation: Analyze client subscriber data to build hyper-targeted segments based on behavior, purchase history, and engagement levels. A/B Testing & Optimization: Continuously test subject lines, send times, design layouts, and CTA buttons to optimize open rates, click-through rates ($CTR$), and conversions. Deliverability & List Hygiene: Monitor sender reputation, manage bounces, and perform regular list cleaning to ensure maximum inbox deliverability. Reporting: Provide monthly reports on key metrics (Open Rates, CTR, Unsubscribe Rates, and ROI) with actionable insights for future campaigns. What We Are Looking For: Proven Experience: 2–4 years of experience running successful email marketing campaigns (agency experience preferred). Platform Expertise: Deep familiarity with top Email Service Providers (ESPs) such as Klaviyo, Mailchimp, ActiveCampaign, or HubSpot. Dual Brain Capacity: A unique blend of creative skills (copywriting and visual design layout) and analytical skills (data tracking and list segmentation). Deliverability Savvy: A strong understanding of modern email authentication protocols (SPF, DKIM, DMARC) and privacy laws (GDPR, CAN-SPAM). How to Apply (Please Read Carefully): To prove you have read this post in its entirety and have strong attention to detail, please start your proposal with the keywords "Open & Click". Please provide: 1. A brief summary of which Email Service Providers (ESPs) you are most expert in. 2. 2–3 samples or screenshots of email campaigns you have designed and written (or a link to your portfolio). 3. A quick example of a segmentation strategy you’ve used in the past to revive a cold email list. 4. Your standard hourly or per-campaign rate. *Proposals that skip the keyword or fail to provide design/copy samples will be automatically declined.*