Facebook ADs - GURU

FACEBOOK ADS MANAGER (Lead Gen) — RapidQS UK Remote | Performance-based | Immediate start | [pay range or "competitive + performance bonus"] We're a fast-growing UK quantity surveying company. We generate leads through Meta ads, we convert fast, and we're about to pour fuel on the fire. We need someone who lives inside Meta Business Manager. Someone who loses sleep over a rising CPL. Someone who doesn't wait to be told the numbers are off, they see it, and they move. WHAT YOU'LL OWN Full Meta account management, multiple campaigns, scaling fast Creative testing strategy: hooks, thumbnails, copy, angles Weekly reporting on CPL, ROAS, conversion rate, frequency Scaling winning ad sets aggressively, not just babysitting them Coordinating with our content team (20 to 35 clips a week going out) Watching GHL lead pipeline performance alongside our sales team YOU ARE Obsessed with cost and leads, not "engagement" or "reach" Fast. You move daily, not weekly Brutally honest when something isn't working Self-directed. You need a budget and a brief, not hand-holding Proven with £10k to £50k a month plus in Meta spend YOU ARE NOT A generalist social media manager Someone who "boosts posts" Someone who blames the algorithm instead of testing a new creative HOW TO APPLY (read this, it matters) Don't send a generic proposal, we bin them. Reply with three things: 1. The highest monthly ad spend you've personally managed 2. Your best CPL on a lead-gen campaign, and the niche 3. One ad angle you'd test first for a QS firm selling to builders