Facebook Ads Audit Needed for E-commerce Eyewear & Sunglasses Store

We are looking for an experienced Meta Ads specialist to audit a Facebook Ads account for an e-commerce store selling eyewear and sunglasses. The goal is to identify what is limiting performance and provide clear, practical recommendations. The audit should review: - Campaign structure - Budget allocation - Creative testing and ad messaging - Targeting and audience overlap - Retargeting setup - Product catalog and dynamic ads - Pixel, CAPI, and tracking accuracy - Attribution issues between Meta, Shopify, GA4, and actual sales - Landing page or product page issues affecting conversions Common problems may include weak creatives, poor testing structure, incorrect tracking, catalog issues, low conversion rates, over-reliance on retargeting, and Meta reporting not matching real revenue. Please apply with relevant e-commerce Meta Ads audit experience and briefly explain what you would include in the audit.