Fractional Earned Media Lead / Startup Publicist (B2B SaaS)

We're a venture-backed B2B SaaS startup building a shared team inbox and CRM that brings every social conversation (X, Instagram, LinkedIn DMs and more) into one place. We're looking for a senior, well-connected publicist to get us organic press: real mentions, real features, real reporter relationships. Not press releases, not paid placements. This is a fractional, ongoing role. We want someone who already has a rolodex and pitches with it. What you'll do Find the story angles in our product and in our founder, and turn them into pitches reporters actually want Pitch your existing contacts and land organic coverage: mentions, quotes, features, podcast/newsletter spots Own the outbound end to end: write the pitch, send it, work the follow-up Help us build a press narrative over time so we can do bigger launches later Report back on what landed and what's in the pipeline Who you are You come with live relationships with reporters, newsletter writers and podcasters in tech, B2B SaaS, sales/social tooling, and/or the creator economy You've personally landed coverage for early-stage startups in real outlets (think TechCrunch, The Information, Axios, strong trade press, well-read Substacks/podcasts) and can show it You think in narratives and news hooks, not boilerplate You're comfortable ghost-pitching on the founder's behalf and co-pitching with him You move fast and don't need hand-holding What this is NOT (please read) No press release writing or distribution No paid, sponsored, or "guaranteed" placements No SEO link-building dressed up as PR No generic strategy decks with no execution If your pitch is "I'll write and distribute a press release," we're not a fit. To apply, include in your proposal: Start your message with the word rolodex so I know you read this. 3-5 earned placements you personally landed, with the outlet and the angle (early-stage tech/B2B preferred). A few reporters, newsletters or podcasts in our space you have a live relationship with. Off the top of your head: one angle you'd pitch for a unified inbox/CRM for social DMs. Looking forward to reading the good ones.