Freelance Fashion Designer / Apparel Developer Needed for Premium “Mommy + Me” Clothing Brand Launch

Hi! My name is Brittany and I am the founder of a new premium lifestyle clothing brand currently in the very early stages of development. I am seeking an experienced freelance fashion designer/apparel developer to partner with me through the early stages of launching my clothing brand. About the Brand The brand focuses on elevated, high-quality, matching apparel for mothers and children, with an emphasis on boys’ and gender-neutral styles. The aesthetic is minimalist, timeless, comfortable, and elevated—think modern luxury basics rather than fast fashion. Our initial collection will focus on: * Women’s sweatshirts, sweatpants, and t-shirts * Children’s/toddler sweatshirts, sweatpants, and t-shirts * Potential expansion into outerwear and accessories What I Am Looking For I am seeking someone who can serve not only as a designer but also as a trusted guide throughout the product development process. Ideally, you have experience with: * Children’s apparel * Women’s athleisure/casual apparel * Premium fabrics and construction * Launching startup fashion brands * Working with overseas manufacturers (Portugal, Turkey, Vietnam, China, etc.) * Apparel sourcing and production management Project Scope I am looking for assistance with: * Technical sketches/flats * Fabric recommendations and sourcing guidance * Tech pack creation * Fit and construction recommendations * Trim and labeling recommendations * Sample development oversight * Connections to reputable manufacturers and factories * Guidance through the production process Brand Aesthetic Some brands that inspire me include: * Aritzia * Sporty & Rich * Zara * H&M premium basics * Elevated family lifestyle brands The aesthetic is: * Minimalist * Sporty / Athleisure * Timeless * Premium quality * Neutral color palettes * Soft, comfortable fabrics * Luxury casualwear About Me I spent over 20 years working in fashion before becoming a stay-at-home mother. I am passionate about creating a thoughtful, high-quality brand that celebrates motherhood and family while maintaining a modern, elevated aesthetic. I am looking for someone who values quality over quantity and is interested in building a long-term professional relationship rather than completing a one-time project. When Applying, Please Include: * Portfolio or website * Relevant experience with children’s and/or athleisure apparel * Experience launching startup brands * Information about any factory or sourcing relationships * Your typical pricing structure * Your location and availability I look forward to hearing from you and learning more about your experience!