Freelance Meta Ads Media Buyer – Manage & Optimise Campaigns for Local Service Business Clients

We're a UK-based marketing agency helping exterior/roof cleaning businesses grow through Meta ads and automated follow-up systems. We're looking for an experienced freelance media buyer to take ownership of campaign management across our client accounts, using our existing, proven ad templates and structure. This is an ongoing, long-term role — not a one-off project. We have a system that already works well; we need someone reliable to run it, optimise it, and catch issues before they become problems. What you'll be doing: Monitoring campaign performance daily across all client ad accounts (spend, cost per lead, delivery health) Launching new campaigns for new clients using our existing ad templates and structure Proactively optimising underperforming campaigns — adjusting budgets, creative, and targeting as needed Flagging account issues (payment failures, paused ads, delivery problems) as soon as they arise Reporting performance data weekly, in a clear format we can pass straight to clients Occasionally testing new ad creative or angles as we expand into new service areas What we're looking for: Proven track record running Meta (Facebook/Instagram) ad campaigns, ideally for local or service-based businesses Comfortable managing multiple client accounts inside one Business Manager Detail-oriented — you'll be trusted to catch problems before they affect a client's results Able to work independently once trained on our system — you'll be executing and optimising a proven playbook, not building strategy from scratch Strong written English for internal reporting (you won't be messaging clients directly — that's handled by our client success team) Nice to have: Experience in home services, trades, or other local business verticals Familiarity with GoHighLevel (GHL) or similar CRM/automation platforms Details: Ongoing freelance role, approx. 10–15 hours/week to start, with scope to grow as we add more clients Fully remote, flexible hours Full training provided on our existing ad system and templates before you take on live accounts Strong potential for this to grow into a longer-term, higher-hours arrangement for the right person If you're someone who likes owning a proven system and making it run smoothly rather than reinventing the wheel every time, we'd love to hear from you.