Full-Time Direct Response Copywriter — DTC Ecom (Landing Pages + Native Static Ads)

We run a portfolio of fast-scaling DTC brands (feminine wellness, oral care, hair care) selling worldwide. We're hiring a full-time (40h/week) direct response copywriter to own our page copy and native ad production. What you'll do: - Write new conversion pages every week: listicles, advertorials, long-form sales pages, PDPs — built on proven DR structures, not brand fluff - Run A/B tests on existing winning pages: new headlines, leads, mechanisms, offer framing — and iterate based on data - Create static ads with a focus on native-style formats: advertorial-style primary text paired with organic, non-ad-looking images - Also produce regular DTC ecom statics (before/after, testimonial, callout, listicle formats) - Build and edit pages directly in GemPages (basic proficiency required — you won't need to design from scratch, but you should be able to get your copy live) You're a fit if you: - Are a pro at direct response copywriting — you think in awareness levels, sophistication stages, mechanisms, and hooks, not "brand voice" - Have real DTC ecom experience — you've written pages and ads that actually spent money on Meta - Are fluent with AI tools — Claude/GPT for copy workflows, AI image generation for statics. This is a hard requirement; our entire production pipeline is AI-native - Know your way around GemPages or a similar page builder - Write in English at a native level - Can handle volume: multiple pages and static batches per week without quality dropping How we work: You'll plug into a structured creative system: research docs, proven winner libraries, briefs, and frameworks. You won't be guessing what to write — you'll be executing and testing inside a system built on real performance data. To apply: - Share 2–3 examples of DR pages or ads you've written (listicles/advertorials preferred). - Tell us in 2–3 sentences how you use AI in your copy workflow today. Start your application with the word "MECHANISM" so we know you read this. Generic applications and agency pitches will be ignored.