Full-Time Remote E-Marketing Manager (Arabic Speaker)

About Us: We are a fast-growing online education platform specializing in Quran learning and Islamic studies for students around the world. Our mission is to make high-quality Quran education accessible, engaging, and effective through technology and qualified teachers. We are looking for an experienced and results-driven E-Marketing Manager to lead our digital marketing efforts and support the growth of our student base globally. Position Overview: This is a full-time remote position for an Arabic-speaking digital marketing professional with proven experience in planning, executing, and optimizing online marketing campaigns. The ideal candidate will be responsible for developing and implementing our marketing strategy, managing advertising campaigns, generating qualified leads, and creating engaging content that drives student enrollments. Key Responsibilities 1. Digital Advertising - Plan, launch, and optimize Meta (Facebook & Instagram) advertising campaigns. - Manage Google Ads campaigns, including Search, Display, and Performance Max. - Monitor campaign performance and continuously improve ROI and conversion rates. - Manage advertising budgets efficiently. 2. Lead Generation - Develop and execute lead generation campaigns. - Create and optimize conversion funnels. - Improve landing page performance and conversion rates. - Track and report on key marketing KPIs. 3. SEO & Organic Growth - Develop and execute SEO strategies. - Conduct keyword research and competitor analysis. - Improve website visibility and search rankings. - Work with content creators to increase organic traffic. 4. WhatsApp Marketing - Design and manage WhatsApp marketing campaigns. - Create automated follow-up sequences and lead nurturing workflows. - Improve lead-to-enrollment conversion rates. Content & Marketing Strategy - Develop monthly marketing plans and campaign calendars. - Create content ideas and campaign concepts aligned with our target audience. - Coordinate content creation for social media, blogs, email marketing, and landing pages. - Ensure consistent brand messaging across all channels. Reporting & Analytics - Track campaign performance using Google Analytics, Meta Business Suite, and other reporting tools. - Provide weekly and monthly performance reports. - Make data-driven recommendations for continuous improvement.